During the closing session of the National Advertising Division (NAD) Annual Conference, BBB National Programs’ new Vice President, National Advertising Division, Phyllis Hurwitz Marcus, will sit down with BBB National Programs’ head of policy Mary K. Engle to discuss their

Our youth deserve safe, honest digital experiences. On #YouthDay, we remind all businesses that advertise to children, collect their data, or operate services kids may access: children's wellbeing must remain a priority. Build with care, communicate with honesty, and protect

National Advertising Division Recommends Agendia Disclose Material Connection to Doctor Featured in Social Media Posts Read the case decision summary: hubs.la/Q03Cm6Ft0 #CaseDecision #AdLaw #SelfRegulation

Increasingly, regulators and platforms are moving from a “privacy-first” mindset to a broader “safety‑by‑design for all minors” mindset. Today’s #PrivPodcast episode explores behind the curtain of how “safety online” takes shape in the real world and breaks down how to

This Thursday, BBB National Programs’ President & CEO Eric Reicin will participate in a webinar hosted by the American Bar Association exploring the Supreme Court’s recent rulings that are reshaping employment law and federal agency authority. Learn more and register:

National Advertising Division Finds Certain Claims Supported; Recommends Caraway Home Discontinue or Modify Comparative Claims Read the case decision summary: hubs.la/Q03CKSjg0 #CaseDecision #AdLaw #SelfRegulation

National Advertising Division Recommends The Good Feet Store Discontinue Certain Pain Relief Claims for its Arch Support System Read the case decision summary: hubs.la/Q03D85gT0 #CaseDecision #AdLaw #SelfRegulation

National Advertising Division Finds Claims for Crest’s Deep Stain Remover Toothpaste Supported; Recommends One Claim Be Discontinued or Modified Read the case decision summary: hubs.la/Q03DkVvs0 #CaseDecision #AdLaw #SelfRegulation

Businesses seeking CBPR certification rely on BBB National Programs for trusted, hands-on guidance. As an approved Accountability Agent, we help organizations meet rigorous cross-border privacy standards and streamline compliance with global frameworks. Learn more and get

National Advertising Division Finds Certain Claims for Kendamil Infant Formulas Supported; Recommends Others be Modified or Discontinued Read the case decision summary: hubs.la/Q03Dynq70 #CaseDecision #AdLaw #SelfRegulation

Our on-demand webinar explores how businesses can make compliant “Made in USA” claims, even when products include foreign components. Learn how to navigate the line between qualified and unqualified claims. Access the webinar here: hubs.la/Q03DyFjQ0

Voting for SXSW 2026 Panel Picker closes this Sunday, August 24. Don’t miss your chance to support our panel, “Glow-Up or Blow-Up: Navigating Beauty Influencer Partnership.” This conversation will bring together beauty creators, brand leaders, agency pros, and legal voices to

National Advertising Division Finds Procter & Gamble’s Whitening Claims for Crest 3D Whitestrips Supported Read the case decision summary: hubs.la/Q03Fdbrv0 #CaseDecision #AdLaw #SelfRegulation

The NAD Annual Conference offers CLE credit, two days full of insightful sessions, and unmatched access to industry leaders and regulators shaping the future of advertising. See the full #NAD25 agenda and register today: hubs.la/Q03DJmhX0

The FTC’s recent warnings to leading tech companies are a reminder of the enduring importance of safeguarding user privacy, even under foreign regulatory pressure. To help data processors demonstrate their commitment to comprehensive privacy to consumers and regulators alike,

Our Global Head of Policy & Regulatory Affairs, Katie Goldstein, will be taking the stage at National Advertising Division’s 2025 Annual Conference in Washington D.C. in a couple of weeks 🎤 She’ll be joining a panel with Dr. Tracy Elizabeth (Expert in Youth & Family Wellbeing

BBB National Programs’ Annie Ugurlayan will bring her experienced perspective as the Assistant Director of the National Advertising Division to tomorrow’s program on advertising claims support, hosted by the Institute for Perception. Learn more: hubs.la/Q03FF-nD0

National Advertising Division Refers Maze Therapeutics to Regulatory Authorities for Failure to Respond to Inquiry Read the case decision summary: hubs.la/Q03FQ8rT0 #CaseDecision #AdLaw #SelfRegulation

National Advertising Division Refers Next Health Executive Physical Health-Related Claims to the Federal Trade Commission Read the case decision summary: hubs.la/Q03G0kSV0 #CaseDecision #AdLaw #SelfRegulation

A recently leaked draft of the Make America Healthy Again (MAHA) Commission Strategy Report indicates a growing demand from policymakers for greater accountability in food and beverage advertising. BBB National Program’s Children’s Food and Beverage Advertising Initiative