⭐ Meet the 2025 NEXT50: LATINA "LATINA is more than a brand; it’s a movement. With every bottle, we celebrate identity, visibility, and pride for a new generation of Latinas who deserve to see themselves represented on every shelf." Read more: beautymatter.com/articles/next5…

🛒 Private label is on the rise — and it’s challenging prestige beauty. From profitability to perception, leaders from Ulta, Walgreens, CVS, PLMA, Mintel + more weigh in on what’s next. 📝 By Faye Brookman Read More: beautymatter.visitlink.me/UhV1gk #PrivateLabel #DupeCulture

🚨 1 Week Left to Save with Early Pricing Join us this October in Los Angeles for the NEXT50 Summit. 📺 Stay tuned! More speakers + sessions will be announced soon. Don’t wait — early pricing ends on August 13. 🎟️ Get tickets now: next.beautymatter.com/?utm_source=tw…

📍Pop-ups are making major waves in beauty. From Jo Malone to rhode and Shiseido, brands are transforming retail spaces into immersive, buzzworthy experiences. 📝 Sophie Pitt See the standouts: beautymatter.com/articles/the-r… #BeautyRetail #PopUpStrategy #BrandExperience

⭐ Meet the 2025 NEXT50: MOODEAUX "By shifting fragrance from a tool of vanity into a powerful, meaningful statement of emotion, identity, and personal style, we foster self-confidence, creativity, and well-being in every spritz." Read more: beautymatter.com/articles/next5…

Body mists were once considered entry-level — now they’re fragrance’s biggest power play 💨 From accessibility to brand loyalty, they’re reshaping how consumers experience scent. 📝Elvis Kachi Read More: beautymatter.com/articles/how-b… #FragranceTrends #BodyMists #BeautyInnovation

At State Of Play2025, the Leadership Roundtable unpacked the new rules for navigating growth, purpose, and performance in a rapidly evolving industry. 📝 Covered by Sophie Pitt Read More: beautymatter.com/articles/state… #BeautyLeadership #ExecutiveInsights #BeautyStrategy

Here's what caught our editorial team's attention this week: beautymatter.com/articles/2025-… #BeautyIndustry #BeautyBusiness #ProductLaunch #WeeklyRoundup #NowTrending #NewInBeauty #EmergingBrands #RetailStrategy

⭐ Meet the 2025 NEXT50: Luna Bronze "We’re not just another self tanning brand; we’ve created hybrid products that deliver a feel-good bronzing experience while nourishing, hydrating, and caring for your skin." Read more: beautymatter.com/articles/next5…

🇮🇳 India’s skincare boom is attracting global investors — blending heritage beauty with modern innovation. 📝 Covered by Ahaana Khosla — See why India could be beauty’s next big growth story: beautymatter.com/articles/whats… #BeautyIndustry #IndiaBeauty #SkincareTrends #EmergingMarkets

OnlyFans is rewriting beauty marketing. 🚀 From Urban Decay collabs to Ari Kytsya’s creator power, the platform is shifting how brands connect + convert. 📝Jaclyn Smock Read more: beautymatter.com/articles/how-o… #BeautyMarketing #DigitalStrategy #OnlyFansMarketing #SocialSelling

The Market Defense Prime Day 2025 Beauty Report reveals the trends shaping the future: 🛒 Bigger, Smarter Baskets 👤 Who Is the Prime Day Shopper? 📲 TikTok, Web Searches & AI 🌊 Rising Tide for All Retailers Read more: beautymatter.com/articles/marke…

We made the list! BeautyMatter is ranked #1238 on the 2025 Inc.5000 by @Inc, joining the nation’s fastest-growing private companies. This milestone belongs to our community, partners, and collaborators—thank you for being part of the journey. Read More:beautymatter.com/articles/we-ma…

⭐ Meet the 2025 NEXT50: DEINDE "I believe in pushing boundaries and redefining the status quo in beauty. It’s not about tweaking products but fundamentally questioning + reinventing what is possible and taking bold risks to discover better." Read more: beautymatter.com/articles/next5…

📊 The Q2 2025 Beauty M&A Market: From Uncertainty to Unstoppable Tariffs rattled the market in April, but by May, beauty M&A roared back with blockbuster deals, strategic plays & bold investments in brands built for scale + innovation. Read more: beautymatter.com/articles/q2-20…

Don’t miss conversations like this. 🚨 Early pricing for #NEXT50 ends TONIGHT! More speakers + sessions are announced every week! But don’t wait—Dinner + the M.B.A. program are SOLD OUT. Summit tickets still available. 🎟 Register now: next.beautymatter.com/?utm_source=tw… #NEXT50

Beauty marketing is leveling up 🎯 From bold CGI stunts to unforgettable guerrilla activations, brands are blurring the line between digital + real — and winning big. Read More: beautymatter.com/articles/blend… #BeautyMarketing #MarketingInnovation

Major beauty investment news: DBG Health lands minority backing to fuel growth across its premium + clinical portfolio. Read more: beautymatter.com/articles/austr… #BeautyBusiness #BeautyInvestment #BeautyDeals #BeautyGrowth

⭐ Meet the 2025 NEXT50: NERRĀ “NERRĀ stands at the intersection of bodycare & wellness, offering precise systems designed for the body’s unique rhythm & needs. No greenwashing. No filler. Just heritage, science, and full-body innovation." Read more: beautymatter.com/articles/next5…

🚨Last day of extended early pricing! Describe BeautyMatter NEXT. Don't miss NEXT50 in LA this October. Early pricing ends tonight at midnight PST. 🎟 Get your ticket now: next.beautymatter.com/?utm_source=tw… #NEXT50 #NEXT50Summit #BeautyLeadership #BeautyInnovation #BeautyBusiness