
BBS Marketing Dept.
@bham_marketing
Official Twitter Account for Department of Marketing, Birmingham Business School
ID: 146062672
http://www.business.bham.ac.uk/marketing 20-05-2010 14:19:54
1,1K Tweet
657 Followers
366 Following

‘Super-consumers’ react negatively to modern portrayals of the fictional British secret agent James Bond - criticising later movies as 'woke nonsense', a new study from Bham Business School & ESCP Business School has found: birmingham.ac.uk/news/2024/lice…


This Wednesday, academic experts will take to the stage at Uni of Birmingham to unravel the influence of one of the most iconic figures of our time. So, why hold an academic event about Taylor Swift? Prof. Sarah Montano from BBS Marketing Dept. explains: blog.bham.ac.uk/socialsciences…


Prof. Sarah Montano from Bham Business School joined BBC Radio 4 You and Yours to discuss whether price matching guarantees are a good deal. Listen ⤵️ bbc.co.uk/sounds/play/m0…

Dr. Julie Whiteman examines the resurgence of 1990s pop culture, highlighting its link to recurring misogynistic backlash against feminist progress and its nuanced impact on gender dynamics today for The Conversation. Read more ⬇️ theconversation.com/the-return-of-…

Have the 2024 Christmas ads lived up to your expectations? Prof. Sarah Montano from BBS Marketing Dept. explains why Christmas ads are so important for retailers and looks at this year's popular themes: blog.bham.ac.uk/socialsciences…



The UK's competition watchdog has found supermarket loyalty cards offer genuine savings. Prof. Sarah Montano from BBS Marketing Dept. spoke to BBC Birmingham & Black Country about the findings. Listen from 2:40 ⬇️ bbc.co.uk/sounds/play/p0…




If you would like to review a book for Marketing Theory get in touch. I am currently looking for reviewers for...


"not only are women over 40 less represented than men over 40, but they are also portrayed differently" Dr Julie Whiteman from BBS Marketing Dept. spoke to The All Americas' Independent Film Festival about the representations of ageing women in film: aaiffamericas.com/young-and-pret…



Dr Julie Whiteman from BBS Marketing Dept. joined ÉCU Film Festival Friday Live Podcast, discussing her research on the representations of aging women in film and how audiences are interpreting these roles. Watch in full ➡️ youtube.com/watch?v=4Ond23…

It was an honor to host Dr. Julie Whiteman from BBS Marketing Dept. on our podcast!



Deadline coming! You have up till the 17th of March to submit a proposal on #food and #craft for this fantastic symposium on the Future of Food which will be held at the Bham Business School BBS Marketing Dept.! Great topic, fantastic venue, and no registration fees!

Our article with Ezgi Sakman is one of the most popular articles from the last 3 years published in European Management Journal. Read here about the relationship between company responses and consumers' repurchase intentions. Open access: sciencedirect.com/science/articl…

