#Movember worshippers gather in desert to hail coming of giant 'tache @DDB_Worldwide Bicycle buff.ly/45IWRtv

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Congrats to our best tactical ad finalists: @SparkFoundryUK & Asda, iProspect UK & Burger King, OMD UK & Walkers Crisps, Bicycle & Sarson's UK, UM London & Tourism Australia, EssenceMediacom UK & tuiuk: tinyurl.com/y4sj4354

The lights of Piccadilly. It doesn't get much more iconic than that. Except when it's covered by a Mo. Movember's Iconic Mo, to be exact. How Bicycle and Ocean Outdoor UK pulled it off, we don't know. But we're so glad they did. The Order of Mo has well and truly arrived.

Bryan talking strategy to the Institute of Practitioners in Advertising (IPA) Unlocked contingent

Every word this.

Marketing Strategy vs “Creative Strategy”

Where the ad industry needs more innovation isn't in creative--it's with media.

Bosh!

#NewsworksAwards2023 Chair's Award goes to Bicycle for Sarson's UK campaign: tinyurl.com/327pbx4z

Alternative view: a masterclass in brand extension

Gamechanger.

Your regular reminder that if linear TV were invented today, media agencies would go nuts for it. Cheap, effective, measurable, works for long term brand or short term activation. New data magic numbers

Inspiring and fun night at the Mo Awards 2024! Thanks for having us Movember UK! Bicycle

Nathan Barley would be proud.

Call us nostalgic but the stories in the trade press don't seem to be quite as powerful as they used to be.

“Context is king” — Bicycle CEO Henry Daglish writes for InPublishing about his takeaways from judging the Newsworks Awards 2023: buff.ly/3TVXvQn

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Bicycle London launches influencer division Bicycle buff.ly/4dIkQy8

Will media buyers be the first victims of AI? the7stars Andrew Stephens iProspect UK EssenceMediacom UK Bicycle Ogilvy UK buff.ly/3zaR98Y