A key finding from the ANA 2022 procurement study ... procurement says they define value as maximum growth/impact. Agencies disagree and says procurement is about lowest cost. #ANAAFM

Proud to have been part of this project done in partnership with the 4A’s and AIMM with significant input from our members as well as many diverse suppliers. Purpose is to help buyers (agencies and marketers) and diverse media suppliers improve their ways of working together.

MARISSA SOLIS

tk mediavillage.com/article/trade-… via @MediaVillageCom

INCLUSION is the ANA 2022 Marketing Word of the Year!  #anamarketers #inclusion lnkd.in/eu548fCu

Elliot Lum’s perspective on “inclusion” — ANA’s 2022 Marketing Word of the Year! lnkd.in/eMkADX22

Kudos to The Bedford Group of AT&T for her perspective on INCLUSION. #anamarketers lnkd.in/ejUsbW2s

The ANA Media Conference is coming in early 2023! This is gonna be big. #ANAMedia #anamarketers lnkd.in/eWdaJBT2

Scary #anamedia

Thanks for being at #anamedia ⁦Jerry Daykin⁩

Per Marc Pritchard of P&G at ANA Media Conference #anamedia

Thank you Tracy-Ann Lim at #anamedia

⁦⁦@KarenNelsonFie1⁩ at #anamedia thanks for making the trip from Australia

Attention In-House Agencies!! Fame and fortune await. But you must enter your work. The extended deadline is approaching. #anamarketers lnkd.in/eXnxq5_F

ANA is so excited to have Heather Malenshek of Land O’Lakes deliver the CMO keynote at our Advertising Financial Management Conference. Heather has been recognized by Forbes as one of the world’s most influential CMOs. Plus, she has the Twitter handle of @ha…lnkd.in/eGn7thmR

Great perspective from media pro Scott Grenz lnkd.in/eB7pPQgk

The Billion Dollar Roundtable was created in 2001 to recognize and celebrate corporations that achieve annual spending of at least $1 billion with minority and woman-owned suppliers. I am looking forward to hearing from Sharon Patterson at the ANA AFM Con…lnkd.in/e4SJJfyj

Thanks to Sharon Napier for sitting down to discuss industry issues. Can’t wait to hear her in person at ANA AFM, April 30-May 3. Thanks Joe Mandese and the team for publishing our interview! Partners + Napier @meknyc 4A's #anaafm bit.ly/3N3AfxM

⁦Jillian Gibbs⁩ Jillian Gibbs from ⁦APR⁩ getting #anaafm off to an emotional start with the national anthem. Thank you Jillian!

So honored to have Katherine Freeley and Simona Rabsatt Butler as co-hosts of #anaafm