
Emma
@emmawilko86
Deputy Director of Global Marketing at VisitBritain 🇬🇧 From the sunshine coast: Eastbourne. All views my own.
ID: 118451478
28-02-2010 18:52:32
14,14K Tweet
2,2K Followers
1,1K Following

#StarringGREATBritain #setjetting 🎬VisitBritain Biz


#StarringGREATBritain headlines #PMQs! Fantastic to hear that the Prime Minister Keir Starmer recognises the value of tourism (worth £127bn annually) and welcomes VisitBritain Biz's efforts to grow the sector further. Thanks to Steve Darling MP for raising tourism!

Fantastic to showcase #StarringGREATBritain in #India as part of Department for Culture, Media and Sport Culture Sec's Lisa Nandy MP's visit, including at our GREAT Britain and Northern Ireland Campaign reception hosted Lindy Cameron UK in India🇬🇧🇮🇳 with British Council. Using huge draw of films/tv we're boosting growth to #Britain #livingbridge🇬🇧🇮🇳


Great article by Ben Aitken Telegraph Travel "What I learnt on a grand tour of the least loved cities in the British Isles" #tourism telegraph.co.uk/travel/destina…

🎬Fantastic to attend the global premiere of #MissionImpossible #LeicesterSquare #London & thank you ParamountUK Paramount Pictures #StarringGREATBritain #tourism #setjetting Mission: Impossible


Heathrow is delighted to be hosting the "Starring GREAT Britain" campaign in partnership with VisitBritain 🇬🇧 and UK Government Cabinet Office. As the UK’s Gateway to Growth, Heathrow is the UK’s front door to millions of passengers every year and it’s fantastic to be able to



.VisitBritain Biz’s #StarringGREATBritain screen tourism campaign taking centre stage Expo 2025 Osaka Kansai 🇬🇧UK in Japan🇯🇵 for UK National Day, using powerful hook of film/tv shows to boost visits & spend to #Britain Nick de Bois CBE patricia yates

Harnessing the powerful draw of screen-induced tourism, it’s important Visit Stoke Staffordshire & Stoke-on-Trent LVEP capitalise on the “Throw Down effect” and likely upsurge in visitors to Gladstone P Museum as a film location & heritage attraction.




Excellent day with thinkdigital.travel at X Design Week in Newcastle. Great sessions, including a panel on Agentic AI with VisitBritain Biz Data, Analytics & Insight Deputy Director who talked about the importance of strong data foundations


My favourite takeaway from the day - AI might change how you travel but it won't change why you travel. Great session from the CEO of Australian Tourism Data Warehouse thinkdigital.travel



Great morning at thinkdigital.travel X. Design Week in Newcastle this morning - I was honoured to deliver a keynote on how VisitBritain Biz is using #screentourism to captivate the next generation of travellers & drive regional visitation 🎬🍿 #StarringGREATBritain


Love this coverage Metro's Kristina Beanland on VisitEnglandBiz's Annual Awards for Excellence, showcasing the very best of England's world-class tourism industry...."moo-sively impressive" #cowcuddling #tourism #VEAwards2025 patricia yates Dumble Farm Highland Cows bit.ly/3Hnzlf5

Berwick-Upon-Tweed and back in a day, and what a day! Thank you to Network Rail British Transport Police London North Eastern Railway Visit Berwick-Upon-Tweed and all in #BerwickUponTweed for helping Windsor based Coldstream Guards mark 375 years of devoted service to the nation 💂♂️🇬🇧

