Field Garthwaite (@fieldgarthwaite) 's Twitter Profile
Field Garthwaite

@fieldgarthwaite

Co-founder & CEO, @iris_tv | Carbon Data Research, @CarbnUndrground

ID: 37246447

linkhttp://www.iris.tv calendar_today02-05-2009 17:58:23

2,2K Tweet

1,1K Followers

414 Following

Field Garthwaite (@fieldgarthwaite) 's Twitter Profile Photo

This is a hot mess. More reasons why we need some smart privacy laws being put in place federally, not state by state. cnn.com/2022/05/25/per…

IRIS.TV (@iris_tv) 's Twitter Profile Photo

We're 8 days away and space is limited. Join us on June 8 at City Vineyard in NYC at 4PM. RSVP today! With @kervinteractive we are bringing together the leading voices to share how pubs can unlock video-level contextual data to grow video ad revenue. bit.ly/3lVaalM

We're 8 days away and space is limited. Join us on June 8 at City Vineyard in NYC at 4PM. RSVP today! With @kervinteractive we are bringing together the leading voices to share how pubs can unlock video-level contextual data to grow video ad revenue. bit.ly/3lVaalM
Field Garthwaite (@fieldgarthwaite) 's Twitter Profile Photo

Another good example why third party measurement and oversight is essential for all media platforms. theguardian.com/technology/202…

Field Garthwaite (@fieldgarthwaite) 's Twitter Profile Photo

Lamentations by those who supported Facebook during its rise to become meta are increasingly common. The surveillance capitalism attention economy however, still thrives today. nytimes.com/2022/07/21/opi…

IRIS.TV (@iris_tv) 's Twitter Profile Photo

“Netflix has prided itself on its incredible user experience and relevant recommendations,” IRIS.TV CEO Field Garthwaite tells @thetradedesk. “Relevant content and ad experiences are now both essential to creating a world-class user experience.”bit.ly/3J3FNEM

IRIS.TV (@iris_tv) 's Twitter Profile Photo

Want to learn more about CTV and how you can maximize your ROI in streaming with video-level brand safety and contextual signals? Check out this comprehensive article by our partner GumGum. #connectedtv #contextualadvertising bit.ly/3wrBvC4

Field Garthwaite (@fieldgarthwaite) 's Twitter Profile Photo

Important article for anyone working in media. Data collection allowed today, we will look back in 10 years and wonder how we let this happen, and why it took us so long to correct it. nytimes.com/interactive/20…

Field Garthwaite (@fieldgarthwaite) 's Twitter Profile Photo

I’m joining Rock the Vote to help get out the vote across the country. We need your voice at the polls this election!  Find out all the info you need to register and vote here:  votetoday.link

Field Garthwaite (@fieldgarthwaite) 's Twitter Profile Photo

A nice step forward for brand safety but it does not look like it will work for any video or audio content shared on the platform adweek.com/programmatic/t…

The B-52s (@theb52s) 's Twitter Profile Photo

Dear fellow citizens, We, The B-52’s, are deeply concerned about the numerous new bills that promote transphobia and discrimination against transgender individuals and drag artists, which have been introduced in the United States. We strongly denounce these bills and stand in

Dear fellow citizens,

We, The B-52’s, are deeply concerned about the numerous new bills that promote transphobia and discrimination against transgender individuals and drag artists, which have been introduced in the United States. We strongly denounce these bills and stand in
Field Garthwaite (@fieldgarthwaite) 's Twitter Profile Photo

Surveillance capitalism violates consumers right to privacy. One of hundreds of examples here why identity data needs to be regulated, to get tech companies like Google to stop kicking the can down the road re: eliminating cookies wsj.com/articles/antia…

Field Garthwaite (@fieldgarthwaite) 's Twitter Profile Photo

This is dangerous. It is happening is because misinformation generates strong emotions, sharing, reaction, and attention. Misinformation is profitable and Google is prioritizing it during an economic downturn. techcrunch.com/2023/06/03/you…?

IRIS.TV (@iris_tv) 's Twitter Profile Photo

CEO Field Garthwaite sits down with StreamTV Insider to explain how dentsu and GumGum are leveraging the IRIS_ID to enable more precise and accurate targeting in CTV. 👉 bit.ly/46JZD2r #adtech #contextualadvertising #brandsuitability #iris.tv

Field Garthwaite (@fieldgarthwaite) 's Twitter Profile Photo

I don’t know how to explain it. It’s like Twitter is now in an elderly home called X. We don’t visit as often. We aren’t sure when it will die, but it’s not what it was. But unlike loved ones no one really wishes they spent more time on it. newyorker.com/culture/infini…

Field Garthwaite (@fieldgarthwaite) 's Twitter Profile Photo

Going forward I will no longer post to Twitter until the company prioritizes brand safety and eliminating disinformation from the platform. Please follow IRIS.TV or use LinkedIn to see any work related comms