Audiences are tuning out traditional ads - not just because they’re overwhelmed, but because they don’t trust messaging that feels out of place or inauthentic. There’s a growing disconnect between what brands say and what people believe, especially when the content doesn’t

Consumers are paying to avoid ads—subscribing to ad-free services, using blockers, skipping whenever they can, or just tuning them out entirely. So what does that mean for the future of advertising? What if the content is the ad? Instead of interrupting what people are

A recent study conducted by Kantar, the world’s leading marketing data and analytics company, found that Rembrand’s Augmentation Intelligence (RAI) significantly boosts brand awareness and differentiation. The takeaway: when brands appear within the content people are already

What if your ads were unskippable? With Virtual Product Ads, we turn existing content into high-performing, in-scene advertising that audiences actually watch.

60% of online users actively ignore ads. 41% say they won’t return to a site that bombards them with disruptive advertising. The message is clear: traditional ads aren’t working the way they used to. The ad landscape is shifting fast. Consumers have more control than ever—they

The response has been pretty overwhelming since we launched with The Trade Desk! Lots of great brands are launching soon - you should try it out too! Advertisers can now access tools like Rembrand, Spaceback, and Bunny Studio directly in The Trade Desk to create and launch ads

Brands are facing a real challenge: how do you drive engagement and improve brand perception without interrupting the viewer experience? A study conducted with Kantar found that Rembrand’s in-scene product placement does exactly that. By embedding brands directly into the

Viewers are skipping ads—and who can blame them? Instead of forcing interruptions, product placement offers a smarter approach. It weaves brands naturally into the content people are already choosing to watch—whether that’s a show, movie, YouTube video, or influencer post. When

What if your ads were unskippable? With Virtual Product Ads, we turn existing content into high-performing, in-scene advertising that audiences actually watch.

Ads don’t have to interrupt. They can blend seamlessly into the content you already love. Watch this New Rockstars video, powered by Rembrand: youtube.com/watch?v=dlIkCr…

Congratulations to Karen Magnani, Head of Content & Business Development on being named to the 2024 Cynopsis “Top Women in Media” list! We’re grateful to Cynopsis for recognizing the talent, innovation, and impact of our leaders—and can’t wait to celebrate with the other

Congratulations to Maria Teresa Hernandez, Head of Strategic Partnerships & Inclusive Growth, on being named to the 2024 Cynopsis “Top Women in Media” list! We’re grateful to Cynopsis for recognizing the talent, innovation, and impact of our leaders—and can’t wait to celebrate

Congratulations to Karen Magnani, Head of Content & Business Development, and Maria Teresa Hernandez, Head of Strategic Partnerships & Inclusive Growth, on being named to the 2024 Cynopsis “Top Women in Media” list! We’re grateful to Cynopsis for recognizing the talent,

Excited to see Rembrand featured among the fastest-growing AI startups powered by Google Cloud! Our in-video product placement platform is leveraging Google’s infrastructure to let brands connect with audiences without disrupting content. Read more about how Google’s AI-stack is

Congratulations to Karen Magnani, Head of Content & Business Development, and Maria Teresa Hernandez, Head of Strategic Partnerships & Inclusive Growth, on being named to the 2024 Cynopsis “Top Women in Media” list! We’re grateful to Cynopsis for recognizing the talent,

As generative AI makes content production faster and cheaper, creative quality has become the new differentiator. The volume of creative in the market is exploding — but that doesn’t mean audiences are more engaged. In fact, flooding the ecosystem with low-effort content can

Quality creative doesn’t happen by chance — it’s the result of clear standards, consistent oversight, and aligned partnerships. To maintain excellence as AI becomes more integrated into creative processes, brands should: - Define what “quality” means within their organization —

Viewers see half as many ads today as they did a decade ago — and they like it that way. But fewer ads doesn’t mean less opportunity. It means a higher bar for creativity, context, and integration. Check out this blog post to understand the ad tolerance landscape — and what it

We'll be at MediaPost's Retail Summit next week to talk all things #videoadvertising. If you’ll be there, keep an eye out for Maria & Karol Ottley, who will be taking the stage for a deeper dive into the future of video ad experiences on 11/18. We can’t wait to see you there!