GroundTruth (@groundtruthco) 's Twitter Profile
GroundTruth

@groundtruthco

GroundTruth is a media platform that drives in-store visits and other real business results.. 📱🗺📍

ID: 189617165

linkhttp://www.GroundTruth.com calendar_today11-09-2010 19:18:58

8,8K Tweet

3,3K Followers

1,1K Following

GroundTruth (@groundtruthco) 's Twitter Profile Photo

GroundTruth is on site this week! Come chat with us at the Florida Destinations Annual Meeting to hypercharge your 2024 Marketing Strategy, no matter the external factors. Connect here: bit.ly/48sOCUJ #Realworldbehavior #Realbusinessresults

GroundTruth is on site this week!

Come chat with us at the Florida Destinations Annual Meeting to hypercharge your 2024 Marketing Strategy, no matter the external factors.

Connect here: bit.ly/48sOCUJ

#Realworldbehavior #Realbusinessresults
GroundTruth (@groundtruthco) 's Twitter Profile Photo

The Dallas Fort Worth Interactive Marketing Association produces the DFW iHack Golf Tournament. Planning on attending the iHack Golf Tournament? Connect with us in advance here: bit.ly/46KKNst #Realworldbehavior #Realbusinessresults

The Dallas Fort Worth Interactive Marketing Association produces the DFW iHack Golf Tournament.

Planning on attending the iHack Golf Tournament? Connect with us in advance here: bit.ly/46KKNst

#Realworldbehavior #Realbusinessresults
GroundTruth (@groundtruthco) 's Twitter Profile Photo

What does effective marketing mean in the auto industry? Next Tuesday join our presentation, Accelerate Effective Marketing, at this year's Digital Dealer Conference & Expo in Las Vegas. Connect with us here: bit.ly/3rt907P #Realworldbehavior #Realbusinessresults

What does effective marketing mean in the auto industry?  

Next Tuesday join our presentation, Accelerate Effective Marketing, at this year's Digital Dealer Conference & Expo in Las Vegas. 

Connect with us here: bit.ly/3rt907P

#Realworldbehavior #Realbusinessresults
GroundTruth (@groundtruthco) 's Twitter Profile Photo

GroundTruth's own Joelle Finnegan will be moderating a panel at the C-Suite & Marketing Leadership Forum: 2024 Outlook. Look for us Wednesday October 18 at 4:15pm. See you there: bit.ly/3PzmjeM #Realworldbehavior #Realbusinessresults

GroundTruth's own Joelle Finnegan will be moderating a panel at the C-Suite & Marketing Leadership Forum: 2024 Outlook. Look for us Wednesday October 18 at 4:15pm. 

See you there: bit.ly/3PzmjeM

#Realworldbehavior #Realbusinessresults
GroundTruth (@groundtruthco) 's Twitter Profile Photo

GroundTruth data tells us that running promotions on National Cheeseburger Day (9/18/2023) increased foot traffic by an average of 17% (compared to the previous four Mondays). Get more QSR insights here: bit.ly/3Q2FPke #Realworldbehavior #Realbusinessresults

GroundTruth data tells us that running promotions on National Cheeseburger Day (9/18/2023) increased foot traffic by an average of 17% (compared to the previous four Mondays).

Get more QSR insights here: bit.ly/3Q2FPke

#Realworldbehavior #Realbusinessresults
GroundTruth (@groundtruthco) 's Twitter Profile Photo

Marketers, check out our latest blog to explore how brands can leverage CTV within their broader media mix of investments. Read here: bit.ly/3rSwxz0 #Realworldbehavior #Realbusinessresults

GroundTruth (@groundtruthco) 's Twitter Profile Photo

The Dallas Fort Worth Interactive Marketing Association produces the DFW iHack Golf Tournament. Planning on attending the iHack Golf Tournament? Connect with us in advance here: bit.ly/46KKNst #Realworldbehavior #Realbusinessresults

The Dallas Fort Worth Interactive Marketing Association produces the DFW iHack Golf Tournament.

Planning on attending the iHack Golf Tournament? Connect with us in advance here: bit.ly/46KKNst

#Realworldbehavior #Realbusinessresults
GroundTruth (@groundtruthco) 's Twitter Profile Photo

Seriously, focus on what drives the business, not vanity metrics. And, yes, our CMO loves a good sweater. Check it out here: adexchanger.com/data-driven-th…

GroundTruth (@groundtruthco) 's Twitter Profile Photo

The Convergent TV Summit is the best place to prepare for new trends and make industry connections that can help you stay a step ahead in the competitive space. Register here: bit.ly/46Zk8YO #Realworldbehavior #Realbusinessresults

The Convergent TV Summit is the best place to prepare for new trends and make industry connections that can help you stay a step ahead in the competitive space.

Register here: bit.ly/46Zk8YO

#Realworldbehavior #Realbusinessresults
GroundTruth (@groundtruthco) 's Twitter Profile Photo

Coming up this Wednesday the Convergent TV Summit is the best place to prepare for new trends and make industry connections. Register here: bit.ly/46Zk8YO #Realworldbehavior #Realbusinessresults

Coming up this Wednesday the Convergent TV Summit is the best place to prepare for new trends and make industry connections.

Register here: bit.ly/46Zk8YO

#Realworldbehavior #Realbusinessresults
GroundTruth (@groundtruthco) 's Twitter Profile Photo

Missed us at Digital Dealer? Wanna know where some of your key audience segments over-index in terms of visitation patterns? Learn more about how GroundTruth can help you drive real business results: bit.ly/46Ic0MB #Realworldbehavior #RealbusinessResults

Missed us at Digital Dealer? Wanna know where some of your key audience segments over-index in terms of visitation patterns? 

Learn more about how GroundTruth can help you drive real business results: bit.ly/46Ic0MB

#Realworldbehavior #RealbusinessResults
GroundTruth (@groundtruthco) 's Twitter Profile Photo

The Media Ad Sales Summit is coming up in early November. GroundTruth's Frank Piechota will be on a panel discussing TV/Video Measurement & Currencies with a focus on Attribution & Data. Register here: bit.ly/3QvwYrx #Realworldbehavior #Realbusinessresults

The Media Ad Sales Summit is coming up in early November. GroundTruth's Frank Piechota will be on a panel discussing TV/Video Measurement & Currencies with a focus on Attribution & Data.

Register here: bit.ly/3QvwYrx

#Realworldbehavior #Realbusinessresults
Adweek Branded (@awbrandshare) 's Twitter Profile Photo

Digital advertising is getting expensive and stressful. Our new guide with GroundTruth shows marketers how to strategically use ROAS to make planning and measuring simpler. adweek.com/resource-libra…

Alice Fuller (@sheersocial) 's Twitter Profile Photo

Great quote "The goal is not the cheapest CPM, the goal is traffic" from GroundTruth Brandon Rhoten. Good discussion ADWEEK about digital ad dollars driving foot traffic.

Great quote "The goal is not the cheapest CPM, the goal is traffic" from <a href="/GroundTruthCo/">GroundTruth</a> Brandon Rhoten. Good discussion <a href="/Adweek/">ADWEEK</a>  about digital ad dollars driving foot traffic.
GroundTruth (@groundtruthco) 's Twitter Profile Photo

Clicks are nice, but sales are nicer. With GroundTruth, your ad campaigns don't just get clicks—they drive store visits and sales. #realbusinessresults

Clicks are nice, but sales are nicer. 

With GroundTruth, your ad campaigns don't just get clicks—they drive store visits and sales. 

#realbusinessresults
GroundTruth (@groundtruthco) 's Twitter Profile Photo

Spend is up. Competition is up. Make sure your precise audience targeting is up so that you get real business results throughout the funnel. digiday.com/media-buying/m…

GroundTruth (@groundtruthco) 's Twitter Profile Photo

If your media agency can't decide between clicks and actual sales, it's time to give them a hint. 😉 With GroundTruth, you get real business results like in-store visits.

If your media agency can't decide between clicks and actual sales, it's time to give them a hint. 😉 

With GroundTruth, you get real business results like in-store visits.
GroundTruth (@groundtruthco) 's Twitter Profile Photo

How does Croud reach Duke Cannon Supply Co. customers at just the right moment? Here's a hint: 📲 Croud's Katie McMahon talks through the strategy and how they reach the 70% of shoppers who use their phones while in-store. Watch the full discussion 👉 hubs.li/Q03bpxdH0

GroundTruth (@groundtruthco) 's Twitter Profile Photo

🎧 Wondering why we are going big on Digital Audio? Rosie O'Meara, GroundTruth CEO, sat down with EMARKETER with the answers. Learn how GroundTruth elevates Audio from an awareness channel to a measurable part of a full-funnel strategy. 🔗 Full panel: hubs.li/Q03f6rJM0

GroundTruth (@groundtruthco) 's Twitter Profile Photo

🎯 Brands are shifting spend to channels and practices that drive results: Audio. CTV. DOOH. Real-world behavior targeting. 🌱 Read our breakdown of 3 top ad spend trends for Spring 2025 and how they drive real business results like in-store visits. 👇👇 groundtruth.com/insight/3-ad-s…