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"The Keir Starmer and Kemi Badenoch strategy is basically the same, which is: "Nigel Farage is bang on right, so don't vote for him." Andy Maciver considers why the pitch from the main parties is wearing thin on voters. Calum Macdonald | Geoff Aberdein

🆕The Deputy First Minister called it a "great betrayal of our fishing fleet." We discuss the UK-EU reset and what it means for Scotland. Plus, the by-election in Hamilton and whether federalism could work in Scotland. 🎧📺Streaming now. Calum Macdonald | Geoff Aberdein | Andy Maciver

"You need to elevate something? Get James Bond to tell the story!" Geoff Aberdein reveals how Alex Salmond capitalised on an old memo written for Ted Heath which described the fishing industry as "expendable" - the same word John Swinney used this week. Calum Macdonald | Andy Maciver

Controversy of the week, solved:

"The Scottish fishing industry in isolation always loses from negotiations with the EU and it always has. Why is Angus Robertson not in the room? Why is he not part of the negotiating team?" Andy Maciver's frustration that there wasn't a UK-wide approach to negotiations with the

🔴On the podcast today: The Hamilton, Larkhall and Stonehouse by-election. Anas Sarwar challenges Nigel Farage to a debate after accusing him of poisoning politics. Farage accused Sarwar of introducing “sectarianism into Scottish politics.” 🎧Publishing later today.

🆕 The campaign’s turned hostile - inside the Hamilton, Larkhall and Stonehouse by election with Catriona Stewart Plus Chris Musson on what the rise of Reform UK means for other Scottish parties. 🎧Streaming now Calum Macdonald | Andy Maciver | Geoff Aberdein podcasts.apple.com/gb/podcast/hol…

"It's the lowest common denominator stuff. It debases our politics." Geoff Aberdein on the Reform UK ad targeting Anas Sarwar. "What I never liked in politics is overtly personal attacks." Calum Macdonald | Andy Maciver

"That sense of shyness is gone when you ask them who they're planning to vote for... There is a scunner factor, but there's also a change in vibe now to hopefulness." Catriona Stewart discusses voters' attitudes to Reform UK in the Hamilton, Larkhall & Stonehouse constituency.

Reform UK's advert against Anas Sarwar demonstrates: "Nigel Farage just doesn't know anything about Scotland." Catriona Stewart | Calum Macdonald | Andy Maciver | Geoff Aberdein

"Russell [Findlay] is saying all the things that Reform are saying. But nobody is listening. Maybe if Russell would dare join Reform and become their Scottish person they'd be sailing even higher." Chris Musson on the effect of Reform UK on the SNP and Scottish Conservatives.

Holyrood Sources I said "er" not "dare" .. but it wasn't clear! I ain't daring Russell Findlay MSP to join Reform. Imagine if he took the bait

Catriona Stewart report from the ground on the Holyrood Sources pod this week was a real eye-opener. I think a lot of the complacent Scottish-exceptionalism is in for a rude awakening next week. Combination of scunner factor with two alternatives already in govt+weak candidates..