New data from the #IAB Video Ad Spend & Strategy Report: Part One shows that #digitalvideo continues to dominate the advertising landscape with no signs of slowing down. Download the full report to learn more 📲 okt.to/aThicZ okt.to/qc47Dd

According to IAB's Measuring the Digital Economy: Advertising, Content, Commerce, and Innovation report, the #digitaleconomy is the nation’s job growth engine as employment in the sector is growing 12x faster than the total U.S. economy overall 📲 okt.to/Xvitzl

In July, exclusive executives from across the #digitalvideo ecosystem are convening in Glen Cove for the IAB Video Leadership Summit! This year will explore shifting from traditional metrics to business-driven KPIs, balancing quality & cost, #AI, and more: okt.to/ALMWws

The #IAB Measurement Leadership Summit will bring together data & measurement executives from across the #advertising ecosystem to discuss MMM, privacy, #AI, first-party data, cross-channel attribution, and more. 💡 okt.to/HejCJo #LeadershipSummit #DataMeasurement

In celebration of #AAPIHeritageMonth, our team came together to share and enjoy dumplings, spring rolls, and other bites from across the world. It was a meaningful opportunity to connect, explore different cultural traditions, and reflect on the foods that shaped our childhoods.

Download the full report to learn more 📲 okt.to/41mb5B #VideoAdSpend #IABNewFronts

Download the full #StateofData report 📲 okt.to/0e1Uv7 #AI #ArtificialIntelligence

We're proud to support Ad Council's Agree to Agree initiative on Gun Violence Awareness Day. Gun violence and its effects on children & teens are a pressing public health crisis — addressing it requires countless actions & each of us has a role to play ➡️ AgreeToAgree.org

Will you be at LIONS | The Home of Creativity? Don't miss sessions with the #IAB + IAB Tech Lab teams and Albertsons, Barrows, Chief, Infillion, @Kroger, McKinsey & Company, MediaLink, Ogury, OpenX, Spectrum Reach, and STRATACACHE 🌊 iab.com/cannes okt.to/cR68Zt

How do you market when your customer is AI? Check out this article by IAB's Caroline Giegerich to learn all about this significant shift that’s reshaping digital commerce, via @ADWEEK: okt.to/ehV7j1

Juneteenth reminds us of the importance of freedom: it's essential that we never take for granted what it means to be free & continue to fight for freedom for all. It is our shared beliefs & perspectives that drive innovation, strengthen collaboration, and help us grow together.

Congratulations to our outstanding #brand & #agency members for being recognized on one of the industry’s biggest stages. Celebrating #CannesLions2025 wins with FCB Global, Omnicom, Publicis Groupe, Unilever (Dove, Vaseline), WPP, and others! 🏆 okt.to/EPbluO

The Sound of What’s Next Starts Here 🎙️ Join us for the 2025 #IABPodcastUpfront, the premier event designed for qualified brand marketers and agency professionals where #audio and #podcasting innovators sound off. Learn more: okt.to/BmczUi

With its unique blend of physical presence and digital precision, #DOOH evolved from a static roadside billboard to a dynamic, data-driven medium integrated into omnichannel strategies. But without standardized measurement, trust & investment are at risk: okt.to/8LVu5b

📈 Commerce media ad spending is on track to surpass $100 billion by 2028, but the pace of growth is slowing. Join Sarah Marzano and Collin Colburn IAB as they unpack the slowing momentum, budget pressure, and how non-retailers can break through. RSVP: cloud.insight.insiderintelligence.com/20250821-Comme…

Held on 10/29, a day before IAPP PSR, the IAB Privacy Compliance Salon offers an opportunity to engage in a private, discussion-driven setting with in-house lawyers & privacy compliance professionals from brands, agencies, law & consulting firms ➡️ okt.to/NxP7AY

The 2025 #IABPodcastUpfront, our premier event where #audio and #podcasting innovators sound off, is happening on September 30th. Join us in person or online. Spots won’t last! 🎵bit.ly/4lcyxb4

Where are all the linear TV ad dollars going to go and why are brands leaning into creators? Read all about it in this article by IAB's Zoe Soon via The Drum: bit.ly/46z3B0Z