Index Exchange (@indexexchange) 's Twitter Profile
Index Exchange

@indexexchange

We're a global advertising supply-side platform enabling media owners to maximize the value of their content on any screen.

ID: 33632945

linkhttps://www.indexexchange.com/tw calendar_today20-04-2009 19:36:47

8,8K Tweet

6,6K Followers

758 Following

Trishla Ostwal (@trishlaostwal) 's Twitter Profile Photo

adweek.it/3RVbR2G Andrew Casale of Index Exchange told ADWEEK :“The judge got it right and this ultimately marks a check on big tech.” Casale testified on opening day at the trial in Virginia, describing it as “one of the most intimidating experiences” of his life.

Andy Plesser (@beet_tv) 's Twitter Profile Photo

Alphabet’s Google oversaw a monopoly that controlled parts of the online ad industry, a federal judge ruled this week. The ruling increases the likelihood that its adtech business will be broken up, Andrew Casale, president & CEO of Index Exchange, says beet.tv/2025/04/index-


Index Exchange (@indexexchange) 's Twitter Profile Photo

#Sustainability isn’t just a buzzword in the advertising industry—it's a business imperative. This #EarthDay Index CMO Lori Goode shares how to break down this lofty concept into actionable steps toward progress. Watch the video — bit.ly/4ixzA43

Trees New York (@treesnewyork) 's Twitter Profile Photo

At our most recent stewardship event, tree beds were filled with trash, mugwort weeds, and the soil was very compacted, so @indexexchange stepped up, removed 4 bags of litter from the #tree beds, cultivated the soil, and added compost and mulch. Perfect way to wrap up #ArborDay!

At our most recent stewardship event, tree beds were filled with trash, mugwort weeds, and the soil was very compacted, so @indexexchange stepped up, removed 4 bags of litter from the #tree beds, cultivated the soil, and added compost and mulch. Perfect way to wrap up #ArborDay!
The Drum (@thedrum) 's Twitter Profile Photo

‘The ecosystem will never be same again,’ says Andrew Casale of Google antitrust ruling dlvr.it/TKV28R #Marketing #Advertising

‘The ecosystem will never be same again,’ says Andrew Casale of Google antitrust ruling dlvr.it/TKV28R #Marketing #Advertising
Index Exchange (@indexexchange) 's Twitter Profile Photo

Headed to Cannes this year? Come find the Index team in our suite at First Croisette. Drop by to connect, network, or just cool off with a glass of rosĂ©. We can't wait to see you there! 📅  RSVP now to book time with our team: bit.ly/3RF52Cl #Cannes2025 #AdTech

Index Exchange (@indexexchange) 's Twitter Profile Photo

We’ve earned Platinum Club status with Canada’s Best Managed Companies after seven consecutive years of recognition! 🚀 The momentum is strong, and now’s the perfect time to join our growing team. Learn more: bit.ly/41LdLJ9 #BestManaged

Index Exchange (@indexexchange) 's Twitter Profile Photo

Real-time bidding powers the rapid-fire ad transaction behind every programmatic impression. But what actually happens in those few milliseconds? Our head of product marketing, Robert Lawrence, breaks it down step by step in this #IndexExplains video: bit.ly/4kieF6f

Andy Plesser (@beet_tv) 's Twitter Profile Photo

Thank you Index Exchange for partnering on our big post-#UpFront2025 show at Omnicom Media Group - See you soon Lori Goode and Alex Gardner! events.beet.tv/leadership-sum


Thank you <a href="/IndexExchange/">Index Exchange</a> for partnering on our big post-#UpFront2025 show at <a href="/Omnicom/">Omnicom</a> Media Group - See you soon Lori Goode and Alex Gardner! events.beet.tv/leadership-sum

IAB Tech Lab (@iabtechlab) 's Twitter Profile Photo

While the rise of live event programming has unlocked new opportunities, it also introduces new challenges. To address this Index Exchange has collaborated with #IABTechLab to develop LEAP (Live Event Ad Playbook)! Read more here: okt.to/oAFBWh

Index Exchange (@indexexchange) 's Twitter Profile Photo

Smarter from the start. That’s the promise of sell-side decisioning. Applying intelligence—via data, algorithms, creative technology, and more—to programmatic inventory before sending a bid request unlocks new value across the ecosystem. See how it works: bit.ly/4jmHVb8

Andy Plesser (@beet_tv) 's Twitter Profile Photo

Advertising is shifting from blunt tactics to AI-powered precision tools, and marketers must embrace this transformation, Paul Zovighian, vice president of marketplaces at adtech firm Index Exchange, says in interview at PossibleEvent beet.tv/2025/06/advert


IAB Tech Lab (@iabtechlab) 's Twitter Profile Photo

Live Events are hard. BUT the opportunities are amazing! The spikes in traffic and requests make live events unpredictable, and fleeting but these are also all opportunities according to FreeWheel, A Comcast Company’s Gregory Sogorka, Index Exchange’s Rob Hazan, and Hillary Slattery!

Live Events are hard. BUT the opportunities are amazing! The spikes in traffic and requests make live events unpredictable, and fleeting but these are also all opportunities according to <a href="/FreeWheel/">FreeWheel, A Comcast Company</a>’s Gregory Sogorka, <a href="/IndexExchange/">Index Exchange</a>’s Rob Hazan, and Hillary Slattery!
Andy Plesser (@beet_tv) 's Twitter Profile Photo

Supply-side platforms are deepening ties with holding companies as they shift from being mere inventory facilitators to strategic partners offering added value to DSPs, buyers and agencies, Caley Lewis, vp of buyer development at Index Exchange, says beet.tv/2025/06/index-


Colossus SSP (@colossus_ssp) 's Twitter Profile Photo

On June 17 at #CannesLions2025, our CEO Lashawnda Goffin joined HUMAN & Butler/Till’s panel “#FEMtor” to explore how leaders create access—not just mentorship. “Showing up as your authentic self is your true superpower.” đŸ’„ #ColossusSSP LIONS | The Home of Creativity Index Exchange

On June 17 at #CannesLions2025, our CEO Lashawnda Goffin joined <a href="/SecureWithHUMAN/">HUMAN</a> &amp; <a href="/ButlerTill/">Butler/Till</a>’s panel “#FEMtor” to explore how leaders create access—not just mentorship. “Showing up as your authentic self is your true superpower.” đŸ’„

#ColossusSSP <a href="/Cannes_Lions/">LIONS | The Home of Creativity</a> <a href="/IndexExchange/">Index Exchange</a>
Andy Plesser (@beet_tv) 's Twitter Profile Photo

Watch this space for videos of compelling discussions at #BeetCannes, including this one on revenue, reach and ROI with (l-r) moderator Michael Shields, Megan Jones Digitas North America North America, Lori Goode Index Exchange, Frances Callaghan Roku Advertising & Tammy Blythe Goodman exco

Watch this space for videos of compelling discussions at #BeetCannes, including this one on revenue, reach and ROI with (l-r) moderator Michael Shields, Megan Jones <a href="/Digitas/">Digitas North America</a> North America, Lori Goode <a href="/IndexExchange/">Index Exchange</a>, Frances Callaghan <a href="/Roku/">Roku</a> Advertising &amp; Tammy Blythe Goodman <a href="/EXCO/">exco</a>
Campaign (@campaignmag) 's Twitter Profile Photo

In programmatic, every millisecond counts. Index Exchange is pioneering sell-side innovation to deliver smarter, scalable ad solutions. Read more: buff.ly/a34Wxxu #ad

In programmatic, every millisecond counts. <a href="/IndexExchange/">Index Exchange</a> is pioneering sell-side innovation to deliver smarter, scalable ad solutions. 
Read more: buff.ly/a34Wxxu
#ad
Index Exchange (@indexexchange) 's Twitter Profile Photo

Check out our case study with StackAdapt to see the power of ad podding for DSPs. The impact is clear: higher win rates, fewer creative errors, and a major reduction in QPS. Smarter streaming TV starts with smarter infrastructure: bit.ly/4laLZgq

Check out our case study with <a href="/StackAdapt/">StackAdapt</a> to see the power of ad podding for DSPs. The impact is clear: higher win rates, fewer creative errors, and a major reduction in QPS.

Smarter streaming TV starts with smarter infrastructure: bit.ly/4laLZgq
Index Exchange (@indexexchange) 's Twitter Profile Photo

Streaming TV ad breaks shouldn’t mean fragmented bidding. End-to-end ad podding aligns how viewers watch with how DSPs transact, delivering up to: ✅ 25% Increase in win rate ✅ 70% Average reduction in QPS ✅ 84% Reduction in carbon emissions Learn how: bit.ly/4khkrEA

Streaming TV ad breaks shouldn’t mean fragmented bidding.

End-to-end ad podding aligns how viewers watch with how DSPs transact, delivering up to:
✅ 25% Increase in win rate
✅ 70% Average reduction in QPS
✅ 84% Reduction in carbon emissions

Learn how: bit.ly/4khkrEA