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Great news to close the week: Initiative China takes home BRONZE for China Media Agency of the Year at the 2022 Campaign Asia-Pacific Agency of the Year Awards! A big congratulations to the Initiative team on earning this recognition! bit.ly/3H3mQmt IPG Mediabrands APAC

Excited to announce that EnergyAustralia will be joining the Initiative Australia family! Initiative will support EnergyAustralia’s national media requirements. bit.ly/3B8LgY2 IPG Mediabrands APAC

Judges have awarded the first Highly Commended of the night to Initiative U.S. for their In the Deep campaign in the Best Branded Content category #FOMNA22

The Winner for Best Campaign for FMCG was Initiative U.S. for its Fancy Like Applebee's campaign #FOMNA22

The Black Elevation Map campaign from Initiative Canada won gold for Best Communications Strategy #FOMNA22

The Best Campaign for Technology and Telecommunication category saw Initiative U.S. take home a gold trophy for Way, Way Out Live #FOMNA22

Another win and gold trophy for Initiative U.S. for their In the Deep campaign, this time in the Best Response Campaign category #FOMNA22

The Winner of the Inclusive campaign of the Year Award is Initiative Canada for its Black Elevation Map campaign #FOMNA22

Receiving a hat trick of gold trophies is Initiative Canada for the Best Campaign For Travel and Tourists category with its Black Elevation Map campaign #FOMNA22

The Highly Commended for Best Use of Digital Platforms goes to Initiative Canada for Black Elevation Map #FOMNA22

A Highly Commended award goes to Initiative U.S. for the Best Use of Data category for Carnival Funderstruck #FOMNA22

The gold trophy for Best Use of Talent goes to Initiative U.S. for its Fancy Like Applebee's campaign #FOMNA22

The first Grand Prix is for Campaign of the Year and it goes to Initiative Canada for Black Elevation Map. Congratulations! #FOMNA22

You guessed it... Congratulations to Initiative U.S. for winning the Grand Prix for Agency of the year! #FOMNA22

A hat trick win for Initiative U.S. as they take home the Grand Prix for Agency Network of the Year! #FOMNA22

Congratulations to the incredible Chris Colter on your promotion to Chief Strategy & Product Officer! bit.ly/3uN3ZF3 IPG Mediabrands APAC

Congratulations to Liz Mansell of Initiative for your recognition on this year's MM+M 40 Under 40 list! #MMM40Under40

Ever wondered about the role of emotions in #business decisions? 💡 Join us in our newest #podcast episode as Kandace Barker, head of B2B at Initiative, reveals the secret sauce behind impactful choices. spotlight.designrush.com/interviews/its…

Securing the gold trophy for Inclusive Campaign of the Year is Initiative Canada for Inployable #FestivalofMedia

We are proud to announce Vilma Vale-Brennan from Initiative as one of the outstanding leaders selected for the 2024 Women of Distinction! Congratulations! #MMMWomenofDistinction Read more about Vilma Vale-Brennan: mmm-online.com/women-of-disti…