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#EnterpriseRecalibrated | Interbrand: El crecimiento de las marcas B2B supera al de las marcas B2C ✅ La inversión en marca se ha convertido en un imperativo para las compañías que buscan construir una ventaja competitiva prnoticias.com/2023/01/12/int…

Marriott International CEO Anthony Capuano joined Charles Trevail on the Outside In podcast to talk about the future of the travel industry and reshaping both the guest and associate experience in the years ahead. Listen to the full episode: marr.in/OutsideIn

"Un hotel experiencial que recuerde a esas largas noches de verano mediterráneas y donde sentir la energía de un estilo de vida sin igual”. Así es #zel, la nueva marca impulsada por Meliá Hotels International y Rafa Nadal, y desarrollada por Interbrand. revistaneo.com/articles/2023/…

Dado el creciente interés por el espacio #B2B, la consultora de marca Interbrand lanza el informe especial #EnterpriseRecalibrated, una clasificación y un análisis de las principales marcas B2B del mundo ✔️ #PrNoticias #Actualidad #Noticias #Marketing prnoticias.com/2023/01/12/int…

Intersectionality and the path to progress – a view from Anna Johannes Interbrand buff.ly/3CTiL1g

💡 Best Global Brands Five Questions with Rita Felder, Director of Brand and Marketing Strategy at Mercedes-Benz on creating a desirable #brand and much more: "We build on the emotions of our customers." bit.ly/2YutKNM #BGB2022 #BrandsAsActsOfLeadership

It's time we understood that DE&I shouldn't be treated as a vital driver of business, writes Interbrand’s Anna Johannes. #diversity #culture #workplace Interbrand campaignme.com/intersectional…

NEW EPISODE: Outside In podcast Anthony Capuano, CEO of Marriott International sits down w/ @CharlesTrevail to discuss why he’s so optimistic about the long-term future of travel and how they're prioritizing #sustainability to drive growth. ▶️ Listen here: bit.ly/3ITv5md

💡 Best Global Brands Five Questions with Jill Kramer, Chief Marketing and Communications Officer at Accenture on how the brand is staying relevant: "What I focus on is consistency and simplicity." bit.ly/3J1QrOe #BGB2022 #BrandsAsActsOfLeadership #BrandValue

🟢 THE THRIVE ARENA For bold brand leaders, there's an extraordinary win-win opportunity to help their customers Thrive by having a deeper appreciation of the human condition and their wider circumstances. Learn more ➡️ bit.ly/3QZU73u #ArenaThinking #wellness #health

🟠 73% de los consumidores actualmente son millennials: la consultora de marca Interbrand lanza el informe especial #EnterpriseRecalibrated, un análisis de las principales marcas B2B del mundo #PrNoticias #Actualidad #Noticias #Marketing prnoticias.com/2023/01/12/int…

Interbrand's Best Global Brands 2022 showed Tesla's brand strength declining, particularly in #trust, distinctiveness and an understanding of the needs of their customers. Daniel Binns, Global Chief Growth Officer at Interbrand, shares his thoughts via WIRED. #BrandValue

📣 Interbrand New York announces senior promotions. Learn more about the announcement here ➡️ bit.ly/3H44QHc #BrandLeadership #growth #talent

Interbrand Announce A Series Of Senior Promotions In Its New York Office marcommnews.com/interbrand-ann… Interbrand @InterbrandNY #AgencyNews #MarCommNews

💡 Best Global Brands Five Questions with Serge Raffard, Group Strategy, Marketing, Distribution Officer at Allianz on how the brand is shifting from a push to pull company. bit.ly/3XXXoE6 #BGB2022 #BrandLeadership #purpose #impact #CustomerCentricity

Meet the Spanish Jury of this year´s Dubai Lynx • دبي لينكس! - Borja Borrero - @interbrand - Camilla Facin - @lolamullenlowe - Juan Pedro Moreno Moyano - @ogilvyes - Jessica Rasche - @neomediaworld At SCOPEN we are proud representatives of #DubaiLynx in #Spain

.Elon Musk is trying to convince investors that his ownership of Twitter is good for the electric car company "Tesla has now become a synonym of arrogance, pomposity and a whiff of old school EV," according to Interbrand's Daniel Binns. bit.ly/3HBq3d3 #BGB2022 City A.M.

Keeping goods moving is key to a strong global economy. Dan Lewis, CEO at Convoy spoke w/ @CharlesTrevail on the Outside In podcast about how his company is bringing the trucking industry into the digital age. ▶️ Listen here: bit.ly/3HB57m8 #Mobility #sustainability

Nasdaq Exchange's Chief Marketing Officer, Brian Buckley sat down with Interbrand to discuss brand leadership, purpose, and what’s top of mind for companies and leaders looking to navigate the evolving landscape of 2023.

JUST LAUNCHED🏡Dwell: Experiments in Living explores the future of how we live, where we live, and why we live there. It’s about how where we dwell allows us to be who we are - and who we want to be. Discover more: bit.ly/3Kd0DE4