SEO reality check: 13 hard-hitting truths you need to hear via 𝄢 Jason Barnard 🇺🇦 searchengineland.com/seo-reality-ch…

wordlift.io/blog/en/how-to…

What are #knowledgegraph embeddings & how do they work to complement the understanding of the world woven through all the interconnected nodes w/n the knowledge graph? 📚 Let's learn: hubs.la/Q02ZRtVn0 #semantictechnology #graphdata #knowledgemanagement

Woohoo, I'm speaking at Friends of Search on March 13th, 2025! friendsofsearch.com/nl/speakers/pr… If you have even the slightest interest in schema markup, oh boy, do I have a current topic for you: The history, myths, and future of structured data markup. Will I see you there?

I'm thrilled to announce that I'll be speaking about schema markup and EEAT at @brightonSEO UK this April. This week only you can apply for free single-day tickets to attend. Head to brightonseo.com/ballot and apply for your ticket for the world’s #1 search marketing conference

Does schema still matter when AI-driven search does the “understanding” for us? Is schema still essential — or are we wasting effort? Check my latest for Search Engine Land written from the frontlines at @Yoast searchengineland.com/schema-matter-… #SEO #AI #StructuredData #ContentStrategy

Proud to have FINALLY launched my first WordPress plugin. Automagically speed up your images and optimize their markup via your edge provider of choice (Cloudflare / Accelerated Domains / Imgix, etc). wordpress.org/plugins/edge-i…

Fantastic talk - "After all these years, we might finally realize the vision of the Semantic Web" ⌁ Dr. Ora Lassila videolectures.net/videos/iswc202…

Join us for a webinar led by our CEO, Martha van Berkel. She’ll be joined by Andrea Volpini & Mark van Berkel. Together they'll discuss the current state of Schema Markup & share their perspectives on the evolving value of Schema Markup in the world of search & AI. 🔗bit.ly/40ewQ4v

Yep! @DeepSeek has shattered any misconceptions about moats and debunked the fantasy of AI+Compute scaling laws. The more meaningful metric now is AI+Compute Accuracy, which demands reasoning and inference. Currently, LLMs fall into two categories: [1] NLP-only [2] NLP +

💡FREE WEBINAR💡Calling all structured data & LLM nerds!! Sitebulb's @hathawayP is joined on Feb 26 by just Jarno, Crystal Carter (she/her) and @DaveOjeda for some mythbusting: do LLMs actually use structured data or not?  REGISTER HERE: sitebulb.com/resources/guid… #seo #webinar

It has been 339 days since a Google photographer came to our house for a photoshoot. The very next day, our 12-year-old business began to unravel. A story about how Google uses small businesses for PR, then discards them. 🧵

How do we ensure machines truly understand our data? The key is articulating relationships between entities using RDF and Schema Markup. Read our latest article to learn why this is essential for both SEO and AI understanding. 🔗 bit.ly/3EVsJ6g

イギリスのBrightonで開催された『brightonSEO』のセッションレポート第一弾を英語サイトで公開しました！（日本語版は後日公開予定） あと7本くらい公開予定です。 Trust Can’t Be Coded — The Real Role of Structured Data in E-E-A-T | BrightonSEO Spring 2025 mediareach.co.jp/en/blog/bright…

Google adds support for Loyalty Program structured data markup! Yet another step closer to achieving parity between the schema.org vocabulary and Google Merchant Center specifications. developers.google.com/search/blog/20…

I can't wait to attend the Digital Olympus Event in Amsterdam on September 11. Last year's edition was truly memorable, and this year's edition has a great line-up once again. Will I see you there too? digitalolympus.net/digital-olympu…

I’ve heard way too many people speculating that AI search means “SEO is dead.” I’ve been getting tons of ads from “GEO” companies saying the same. This couldn’t be further from the truth. I had to put my thoughts in writing. Check it out on Search Engine Land: searchengineland.com/ai-search-boom…

What if the universe gave you everything you wanted… …so perfectly you never had to go anywhere again? The Hollow Universe is a story about convenience, control, and the slow death of discovery. jonoalderson.com/misc/the-hollo…

We’re hiring a Vue.js Front End Developer with strong Vue.js experience to help build intuitive, performant, & scalable applications. Join a collaborative team to deliver robust features & maintain secure, testable, and well-documented code. Apply 👉 na3.hubs.ly/y04LvR0

𝗟𝗟𝗠𝘀 𝗰𝗮𝗻’𝘁 𝗿𝗲𝗮𝗱 𝘆𝗼𝘂𝗿 𝘀𝘁𝗿𝘂𝗰𝘁𝘂𝗿𝗲𝗱 𝗱𝗮𝘁𝗮. Yet sites without it become invisible to AI agents. This technical paradox will decide who wins or loses in the transition to the agentic web. Here’s my latest analysis: wordlift.io/blog/en/retrie…