Just finished recording another incredible conversation on Riverside! Can't wait to share it with you all, stay tuned. riverside.fm/shared/snapsho… #RiversideFM

🌟 Editor's Choice 🌟 @kathleenlucente explains why CMOs must act now to stay visible and competitive as zero-click search rewrites the rules of marketing. hubs.li/Q03Gf--F0 #ZeroClickSearch #MarketingStrategy #AIinMarketing #DigitalTransformation #CMOInsights

100 days left in 2025 to hit your goals. What are you doing?

This fall we have a number of conferences happening in Austin as well as fantastic events like ACL. To give my contacts flying in a heads up -- here's how to book your tables: theinfatuation.com/austin/guides/…

A fantastic conversation with Alex Stonehouse - on @BrilliantlyWrong podcasts.apple.com/us/podcast/bri…

Love this use of sensors #AgriTech #sensors

When you work hard and you come home to lush green and a relaxing porch

College Station Wasn’t Ready for All That Bird Poop texasmonthly.com/travel/purple-…

I Met a Bunch of Strangers on a Bridge to Scream texasmonthly.com/being-texan/au… via @texasmonthly

That tension is very real. But what makes it work is that the philosophy behind it is legitimate." Patagonia's Gin Ando on why authentic brand storytelling works: acknowledge the contradictions, tell the harder stories, and mean what you say. As a journalist-turned-communicator,

Fascinating specimen, isn't it? Traditional SEO represented a marketing approach that once dominated the digital landscape. Keyword optimization, backlink building, click-through rates—these strategies ruled the search ecosystem for decades. But then the environment shifted.

Red Fan Communications celebrates Austin’s culture of giving back! 🌟 Our CEO Kathleen Lucente had the privilege of serving on this year’s Austin Gives nominations committee, and we’re thrilled to share that it resulted in the highest number of nominations in over 14 years!

Exciting times

Took me 3 years to rebuild our website. Why? I couldn't figure out how to say what I knew from running comms at JPMorgan: Most agencies do the bait-and-switch. Senior people sell. Junior people deliver. Clients having to rewrite work, directing agency jr staff and not winning

Employee disengagement cost the global economy $438 billion in 2024. Most companies are bleeding productivity while dramatically underinvesting in the one function that could fix it: communications infrastructure. New in Forbes : Why your comms systems are breaking—and what it's

It was fantastic connecting with Sherry Goldman-Let's Talk PR & More!

Your PE sponsor expects 3x exit multiple. Your positioning says 'we're a payments company' (just like 47 others). This is the valuation gap nobody talks about until the LOI comes in 40% below expectations.

Pivoting this account. Less 'marketing best practices.' More 'how communications architecture moves valuations during M&A. If you're here for generic content, unfollow now. If you're building/acquiring companies where narrative = deal leverage, buckle up.

20 days until Money2020. Our clients heading to Vegas aren't just networking—they're positioning. Every conversation at that event either strengthens or dilutes your competitive narrative. Most fintech CEOs treat conferences as marketing. Winners treat them as strategic

@Money2020USA prep question for fintech CEOs: When a strategic acquirer or PE partner asks 'what makes you different?' at a conference cocktail party— Can your entire exec team answer identically? If not, you're bleeding positioning value in every conversation.