Keith Cunningham
@keithcunningham
Dad; Broadcast Media Programmer @955KLOS; @BarrettMedia Rock Columnist; 5 Star Chef With a 2 Star Rating; Fantasy Football Super Bowl Champ
ID: 24542135
15-03-2009 16:05:21
241 Tweet
281 Followers
189 Following
“Welcome to the Jungle” helped U.S. troops capture General Noriega back in the day. Barrett Media Guns N' Roses barrettmedia.com/2025/05/22/red…
Happy Memorial Day. Be sure to remember the important stuff while you're BBQing. barrettmedia.com/2025/05/22/red… Barrett Media
AI has weighed in, and it chose Rock music over pop. barrettmedia.com/2025/05/29/ai-… Barrett Media

If Dave Grohl of the Foo Fighters wrote your rock/alternative radio station's liners, would they sound anything like what you currently produce? The latest from Keith Cunningham. barrettmedia.com/2025/06/19/wha…
Appreciate Barrett Media for letting me crank the soapbox to 11. barrettmedia.com/2025/06/19/wha…

Are Rock radio stations wasting 20/30% of their marketing dollars? Keith Cunningham weighs in. barrettmedia.com/2025/06/26/roc…



Ratings for 95.5 KLOSFM in Los Angeles were the best they've been in over 30 years. Mike Stern spoke to Pio Ferro about the brand, and what Keith Cunningham and his team did to produce greater impact. barrettmedia.com/2025/07/07/how…
Ozzy is the JAWS of Rock. 50 years later — they both still BITE! Barrett Media

What makes originals like Ozzy Osbourne and JAWS stand the test of time? Keith Cunningham takes a look at how authenticity and originality give brands and stations lasting power. barrettmedia.com/2025/07/10/fro…

How are 7-Eleven and the rock radio format similar? Keith Cunningham explains in is latest column. barrettmedia.com/2025/07/17/roc…

Full circle. I wrote a high school term paper about Ozzy Osbourne. Never thought I’d be writing a published piece about his passing. What a man. What a life. What a legend. RIP, Prince of Darkness. 🖤 Barrett Media barrettmedia.com/2025/07/23/ozz…

The passing of Ozzy Osbourne is deeply personal for many and Keith Cunningham believes it’s in moments like this that Rock Radio’s role becomes more meaningful than ever. barrettmedia.com/2025/07/23/ozz…

In an era where radio stars are topping the charts without playing a single song, Keith Cunningham believes that it's time to have a better strategy than just playing the hits. barrettmedia.com/2025/07/24/roc…

Many in radio have forgotten the importance of topicality according to Keith Cunningham. He explains how being in the moment can help you create your own topical victories. barrettmedia.com/2025/07/31/syd…
Topicality isn’t just a tactic. It can be a strategy. Radio used to always own the “right now moment.” It’s not too late to get the edge back. New piece up Barrett Media barrettmedia.com/2025/07/31/syd… #SydneySweeney #americaneagle #astronomer #gwnethpaltrow