Keynes Digital (@keynesdigital) 's Twitter Profile
Keynes Digital

@keynesdigital

Programmatic CTV partner

ID: 1165000215088123904

linkhttp://keynesdigital.com calendar_today23-08-2019 20:37:55

33 Tweet

15 Followers

46 Following

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

#ConnectedTV "stackers" are the future of the TV industry. While countries are opening up, consumers are signing up for more and more subscriptions.

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

"I've seen this ad 4 times already." - Everyone #programmaticvsdirectbuys #programmatic #programmaticadvertising #connectedtv #ctvadvertising #ottadvertising #marketing

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

Advertisers tell us their best markets are in areas like LA, SF, and NYC, which are also the most expensive markets to buy media. #Programmatic #ConnectedTV allows us to buy the highest intent audiences at the cheapest prices. #advertising

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

Having a full-service team means saving our partners time and money. Our end goal is to feel like an extension of your marketing team. Find out why Keynes: lnkd.in/e4SkC8PV #service #trust #reporting #performance #simplicity #programmatic #connectedtv #ctvadvertising

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

Our industry has done a disappointing job at educating consumers on the transaction of their personal #data. #ConnectedTV / #OTT is seeing the opposite trend. It's showing the average consumer actively opting in for ad-subsidized subscription models. #ctvadvertising #marketing

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

Check out how Keynes drives performance via Connected TV advertising campaigns: keynesdigital.com/behind-the-sce… #connectedtv #ctvadvertising #ottadvertising #programmatic #performance #digitaladvertising #marketing

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

Introducing our newest tool--the CTV Spec Check. Freely and confidently check to see if their video asset is TV ready. Does your video make the cut? Test here, no strings attached: keynesdigital.com/ctv-spec-check/ #connectedtv #ctvadvertising #programmatictv #digitalmarketing #advertising

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

How do you evaluate what partner is best for your success? Our latest vlog keynesdigital.com/how-to-choose-… #connectedtv #ctvadvertising #ottadvertising #programmatic #programmatictv #performance #digitaladvertising #marketing

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

*Content vs Audience* > If a male is watching E! News is he still a male? Linear TV wouldn't think so. #Programmatic #ConnectedTV allows you to target users no matter the content they like to consume. #programmatictv #programmaticads #programmaticadvertising #digitaladvertising

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

Keynes Digital stresses to test all audience providers. We use first-party data, tracking pixels, and CRM lists to determine the most accurate prospecting audiences for their advertising campaigns then optimize towards the top-performing segments. #connectedtv #ctvadvertising #tv

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

#Netflix is considering the #advertising space to keep up with its competition. How do you think it'll enter the ad-supported TV market? keynesdigital.com/is-netflix-shi…

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

Breaking News! We’re excited to announce Keynes Digital made the 2023 #Inc5000list as one of the fastest-growing private companies in America. See full list here: inc.com/inc5000/2023 #Inc5000 #FastestGrowingCompanies #Programmatic #ConnectedTV #AdvertisingPartners Inc.

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

Because who said you can't rock stylish loungewear while conquering the couch? See review with the link in bio 😎 #Jambys #LoungewearGoals #OneView #TVCommercials #TVAds #CTV #ConnectedTV #OTT #ProgrammaticTV #DigitalTV #LinearTV #StreamingTV #PerformanceMarketing

Because who said you can't rock stylish loungewear while conquering the couch? See review with the link in bio 😎 #Jambys #LoungewearGoals #OneView #TVCommercials #TVAds #CTV #ConnectedTV #OTT #ProgrammaticTV #DigitalTV #LinearTV #StreamingTV #PerformanceMarketing
Keynes Digital (@keynesdigital) 's Twitter Profile Photo

As Election Day approaches, brands need to navigate the challenging landscape. CEO Dan Larkman shares insights on how political advertising impacts CPMs, particularly in swing states. Read the full article: martech.org/political-ad-s… MarTech #CTV #StreamingTV #Advertising

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

Success in CTV isn't just about choosing the right platform but using the right metrics to track performance. Our CEO, Dan Larkman, explains why focusing on low CPMs can be misleading and ineffective. Read the full article adexchanger.com/on-tv-and-vide… #CTV #STV #CPM AdExchanger

Allyssa Kaiser | AWIE 2025 Innovator 🏆 (@allyssakaiser) 's Twitter Profile Photo

From investing in Connected TV and using customer feedback on social to shape our brand strategy to scenting NYC's Fifth Avenue and creating a brand that transcends borders—these are just some of the initiatives that excite me about the future of fragrance. cc Keynes Digital

From investing in Connected TV and using customer feedback on social to shape our brand strategy to scenting NYC's Fifth Avenue and creating a brand that transcends borders—these are just some of the initiatives that excite me about the future of fragrance.

cc <a href="/KeynesDigital/">Keynes Digital</a>
Keynes Digital (@keynesdigital) 's Twitter Profile Photo

Netflix experienced major streaming issues during the Paul-Tyson fight. “They had more success than they were expecting. It overloaded the servers," said Dan Larkman, CEO at Keynes Digital. Read more about live sports streaming here adweek.com/convergent-tv/… #CTV #STV ADWEEK

Keynes Digital (@keynesdigital) 's Twitter Profile Photo

Want to know how to get the most from your CTV budgets in Q4? Read this Streaming Media article where Dan Larkman discusses where the industry can improve, and how to avoid some common CTV targeting pitfalls. 👇 streamingmedia.com/Articles/Post/… #ctv #stv #advertising #targeting