MRI-Simmons (@mri_simmons) 's Twitter Profile
MRI-Simmons

@mri_simmons

MRI-Simmons is the leading provider of insights on the American consumer.

ID: 4556299452

linkhttps://mrisimmons.com calendar_today14-12-2015 12:21:19

751 Tweet

8,8K Followers

1,1K Following

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Women are abandoning tampon use due to high prices, health risks and environmental concerns and are embracing other ways to deal with periods trib.al/eAAKawm

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🎒🏫 With 61% of parents planning to do more shopping this year, the upcoming back-to-school season is a golden opportunity for marketers. Read our blog to learn how to tap into this ready-to-spend audience and drive sales! #BackToSchool #MarketingTips mrisimmons.com/2024/07/24/act…

🎒🏫 With 61% of parents planning to do more shopping this year, the upcoming back-to-school season is a golden opportunity for marketers. Read our blog to learn how to tap into this ready-to-spend audience and drive sales! #BackToSchool #MarketingTips

mrisimmons.com/2024/07/24/act…
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How much do parents spend at quick-service restaurants? According to the latest MRI-Simmons USA data, parents of kids under 18 report spending an average of $90 in the past 30 days. Want to reach these consumers? Contact us to get started! mrisimmons.com/about/contact/

How much do parents spend at quick-service restaurants? 

According to the latest MRI-Simmons USA data, parents of kids under 18 report spending an average of $90 in the past 30 days. 

Want to reach these consumers? Contact us to get started! mrisimmons.com/about/contact/
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Streaming isn't the only game in town when advertising to younger adults. Linear TV can and should be a part of advertisers' marketing mix! We're happy to partner with Go Addressable to bring these insights to light: goaddressable.com/report/debunki…

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We are empowering AMIN’s 30 member agencies across the U.S. with top-tier consumer intelligence 🔍 Access to MRI-Simmons USA & Catalyst platform 📊 Insights from over 60,000 consumer elements 📱 MRI-Simmons Connect Learn more: mrisimmons.com/2024/08/27/mri…

We are empowering AMIN’s 30 member agencies across the U.S. with top-tier consumer intelligence

🔍 Access to MRI-Simmons USA & Catalyst platform 
📊 Insights from over 60,000 consumer elements 
📱 MRI-Simmons Connect 

Learn more: mrisimmons.com/2024/08/27/mri…
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Based on the latest nationally representative data from MRI-Simmons, this Wall Street Journal analysis reveals which partisans prefer which brands. Take this interactive quiz from The Wall Street Journal to see if you can guess which brands Republicans and Democrats love! wsj.com/politics/elect…

Based on the latest nationally representative data from MRI-Simmons, this Wall Street Journal analysis reveals which partisans prefer which brands.

Take this interactive quiz from <a href="/WSJ/">The Wall Street Journal</a> to see if you can guess which brands Republicans and Democrats love!

wsj.com/politics/elect…
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34% of #NFL fans, 51 million Americans, identify as “super fans”, and they will be watching, attending, and engaging in games this season, making them reachable and ready for your advanced #advertising campaigns. Read our latest blog here: bit.ly/3THVGHw

34% of #NFL fans, 51 million Americans, identify as “super fans”, and they will be watching, attending, and engaging in games this season, making them reachable and ready for your advanced #advertising campaigns. Read our latest blog here: bit.ly/3THVGHw
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We're getting excited for #CIMMSummit! On 10/8, Josh Pisano will be on stage with some excellent panelists to discuss key findings from CIMM's #IdentityResolution research study. Don't miss this session! #AdvancedTV bit.ly/3N0RW00

We're getting excited for #CIMMSummit! On 10/8, Josh Pisano will be on stage with some excellent panelists to discuss key findings from CIMM's #IdentityResolution research study. Don't miss this session!  #AdvancedTV bit.ly/3N0RW00
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Are you going to Advertising Week New York 2024? So are we! Let's meet up to chat: 💡 High-quality data driving high-quality insights 🖥️ Advanced advertising & cross-platform activation 🚀 First-party data enrichment strategies Drop us a line if you'll be there!

Are you going to Advertising Week New York 2024? So are we!

Let's meet up to chat:

💡 High-quality data driving high-quality insights
🖥️ Advanced advertising &amp; cross-platform activation
🚀 First-party data enrichment strategies

Drop us a line if you'll be there!
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To enable advertisers to activate Black Friday Shoppers for their campaigns, we dove into the latest Retail Trends Study data to see what sets them apart. Read our latest blog post for more: mrisimmons.com/2024/09/27/act…

To enable advertisers to activate Black Friday Shoppers for their campaigns, we dove into the latest Retail Trends Study data to see what sets them apart.

Read our latest blog post for more: mrisimmons.com/2024/09/27/act…
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Today we are proud to announce the launch of Consumer Canvas™ to help marketers improve the quality and utility of first-party data. 📈 ENRICH their 1st party data 🔎 DISCOVER new audiences 🚀 ACTIVATE campaigns to drive ROI Learn more: mrisimmons.com/solutions/cons…

Today we are proud to announce the launch of Consumer Canvas™ to help marketers improve the quality and utility of first-party data. 

📈  ENRICH their 1st party data
🔎 DISCOVER new audiences
🚀 ACTIVATE campaigns to drive ROI

Learn more: mrisimmons.com/solutions/cons…
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In our latest blog post we detail the inherent limitations of first-party data, the benefits of data enrichment, and why Consumer Canvas by MRI-Simmons is a game-changer for marketers! mrisimmons.com/2024/10/07/int…

In our latest blog post we detail the inherent limitations of first-party data, the benefits of data enrichment, and why Consumer Canvas by MRI-Simmons is a game-changer for marketers! 

mrisimmons.com/2024/10/07/int…
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Reminder! If you're attending CIMM Summit in NYC, don't miss today's session on Identity Resolution in the Advanced TV Marketplace at 3:00 PM! Joshua Pisano joins leaders from Comcast Advertising, DIRECTV, and Keynes Digital to discuss the state of IDR in advertising. CIMM

Reminder! If you're attending CIMM Summit in NYC, don't miss today's session on Identity Resolution in the Advanced TV Marketplace at 3:00 PM! 

<a href="/jpisano15/">Joshua Pisano</a> joins leaders from <a href="/ComcastAd/">Comcast Advertising</a>, <a href="/DIRECTV/">DIRECTV</a>, and <a href="/KeynesDigital/">Keynes Digital</a> to discuss the state of IDR in advertising.

<a href="/CIMM_NEWS/">CIMM</a>
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The first Health & Wellness Study is now available! Get a nationally representative look at American habits & attitudes, including: ⚕️Insurance coverage 🏥 Use of services like telehealth and retail clinics 🧘 Attitudes & behaviors around mental health Contact us for access!

The first Health &amp; Wellness Study is now available! Get a nationally representative look at American habits &amp; attitudes, including: 

⚕️Insurance coverage
🏥 Use of services like telehealth and retail clinics
🧘 Attitudes &amp; behaviors around mental health

Contact us for access!
MRI-Simmons (@mri_simmons) 's Twitter Profile Photo

ICYMI: Consumer Canvas™ is here! Our new data enrichment solution is ready to take 1st party datasets to new heights. Click here to read about Consumer Canvas™, and contact us if you're ready to learn more! mrisimmons.com/solutions/cons…

ICYMI: Consumer Canvas™  is here! Our new data enrichment solution is ready to take 1st party datasets to new heights.

Click here to read about Consumer Canvas™, and contact us if you're ready to learn more! mrisimmons.com/solutions/cons…
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Among American men who follow influencers, more than half would purchase from a DTC brand if their favorite influencer advertised its products. Among these shoppers, influencer campaigns in the apparel, food & beverage, and electronics categories have the greatest impact.

Among American men who follow influencers, more than half would purchase from a DTC brand if their favorite influencer advertised its products. 

Among these shoppers, influencer campaigns in the apparel, food &amp; beverage, and electronics categories have the greatest impact.
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🚨 Study release alert🚨 The 2024 October Digital Life Study is now available to subscribers. This study unlocks key insights into Americans' attitudes & behaviors with devices, VR, gaming, AI, and MUCH more. Contact us today for access: mrisimmons.com/contact

🚨 Study release alert🚨

The 2024 October Digital Life Study is now available to subscribers. This study unlocks key insights into Americans' attitudes &amp; behaviors with devices, VR, gaming, AI, and MUCH more. 

Contact us today for access: mrisimmons.com/contact
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T-minus 1 week until our next webinar! Register today to learn about today's podcast listeners, including: 🤷‍♂️ Listener habits and attitudes 🎧 How listening fits into their daily routines 📢 How advertising can complement that experience Register now: mrisimmons.com/webinars/the-p…

T-minus 1 week until our next webinar! Register today to learn about today's podcast listeners, including:

🤷‍♂️ Listener habits and attitudes
🎧 How listening fits into their daily routines
📢 How advertising can complement that experience

Register now: mrisimmons.com/webinars/the-p…
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Q4 Trending Topics data is live for subscribers! Our quarterly study dedicated to emerging & evolving issues is now available and features timely insights. Contact your account manager or comment below for access!

Q4 Trending Topics data is live for subscribers! 

Our quarterly study dedicated to emerging &amp; evolving issues is now available and features timely insights. 

Contact your account manager or comment below for access!
MRI-Simmons (@mri_simmons) 's Twitter Profile Photo

Imagine a world where your brand’s message is woven seamlessly into the daily lives of millions. That’s the power of podcast advertising. Read more on the blog: mrisimmons.com/2024/11/01/act…

Imagine a world where your brand’s message is woven seamlessly into the daily lives of millions. 

That’s the power of podcast advertising.

Read more on the blog: 
mrisimmons.com/2024/11/01/act…