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Yana Welinder I like this book by Madhavan Ramanujam, super concrete.

Tomorrow in my newsletter I'm writing about the 3 tier pricing framework and how solopreneurs can be use it. Madhavan Ramanujam calls it the "G/B/B configuration" in his book "Monetizing Innovation" - Good - Better - Best Love this quote from the book -

How can business leaders unlock reliable growth in today’s uncertain economy? Madhavan Ramanujam and Eddie Hartman of Simon-Kucher shared insights into monetization, acquisition and retention with Phillipa LJ of Custom Content from WSJ at WSJ Live Journalism's #WSJFuture of Everything Festival.

“Fear is the path to the “cost” side. Once you are down that path forever it will dominate your destiny. Consume you it will! Ready for value, willingness to pay and positioning you must be” 😂

Band 2 probably gets through 10x as many crowds And they only play, where they know they'll get pay Yet another reminder that we should: - As Madhavan Ramanujam says: "Have pricing conversations early" - As absolutely everyone says: "Talk to users"

Agree Gagan Biyani 🏛 industry has set practices. However art of good promotions is to follow a principle of “if you give something, get something back.” Apple is a good example. For black Friday you get a 200$ to spend on a future date. So they “get” a future transaction for giving

Today, we're replaying our conversation with pricing expert, Madhavan Ramanujam. It's full of tactical advice, like these 3 unconventional strategies to price your product: 1/ Keep doubling the price until you get laughed out of a conversation. It’s somewhere near that ceiling. 2/

Never, ever miss a chance to learn from Madhavan Ramanujam !!!!

Bill Gurley Madhavan Ramanujam Listened while walking my dogs in the rain at 4am! Long story. But I took mad notes! Really helpful stuff, thank you!

Pricing your product doesn’t have to be hit or miss or simply an art. Join us online on Feb 14th for a session with pricing expert and author of Monetizing Innovation, Madhavan Ramanujam, to learn nine proven pricing strategies for accelerating revenue 📈 🔗: lu.ma/2qsnba8m

Wow! Thanks Chetan Puttagunta

Wow! This is such a brilliant podcast, loved the way Madhavan Ramanujam explained the importance of monetising a product the right way. The McDonald’s pricing example is so good. Just loved the whole conversation Patrick OShaughnessy 👏

Excited to see Monetizing Innovation featured as a must read book for CEOs in this Inc. list. We wrote the book much before the AI wave - but the book is even more relevant now as we seem to be back to innovating without knowing whether customers will pay! bit.ly/3TnEUxs

How to make an impact in your first 90 days 25 quick wins ideas from some of my favorite product/growth leaders in tech including elena verna Geoff Charles Jules Walter Madhavan Ramanujam claire vo 🖤 JZ and more Link to post by Kyle Poyar in thread 👇

Really proud of how this post turned out. Check it out 👇

Keep it simple... smarty 😉 Monetization expert Madhavan Ramanujam shares his advice on the best monetization model for each company type: bit.ly/3Q1owR0

For the 5th year in a row, here are 50 awesome thinkers weighing in on what they believe The next big thing in 2025 will be...

AI business models "The next big thing in 2025 will be the rise of the best AI companies pivoting to outcome-based pricing models. We will witness these innovators reshaping traditional monetization models by tapping into labor budgets that are ten times larger than those of

Deeply grateful to Bill Gurley —his support over the years has significantly shaped the path I’m on. Honored and excited he’s writing the foreword for Scaling Innovation! Pre-Order: a.co/d/gCLeHwJ