"Millennials and GenZ are not only expecting perfection from a product perspective, but they’re expecting to have an experience with that product,' says Delta’s Alicia Tillman in a conversation with L'Oréal USA’s Han Wen and our own Michael Kassan at #CES2024. #MediaLinked

"How we work and live will be dictated by AI," says Colgate-Palmolive’ Diana Haussling in a conversation with Instacart’s Chris Rogers and MediaLink’s Andrea Kerr Redniss. #CES2024 #MediaLinked

"The year is all about retail-powered media and activating it in the broader market," Instacart’s Chris Rogers says in a conversation with Colgate-Palmolive’ Diana Haussling and MediaLink’s Andrea Kerr Redniss at #CES2024. #MediaLinked

“AI gives you the right to fail,” says MediaLink’s Mark Wagman in a panel conversation with The Weather Company IBM’s Sheri Bachstein, Adobe’s Eric Hall, Block’ Marni Schapiro, iHeartMedia’s gayle troberman and @IAB’s David Cohen. #CES2024 #MediaLinked

“The fear of the blank page is over,” says Adobe’s Eric Hall in a conversation with The Weather Company IBM’s Sheri Bachstein, Block’ Marni Schapiro, iHeartMedia’s gayle troberman, MediaLink’s Mark Wagman and @IAB’s David Cohen. #CES2024 #MediaLinked

“GenZ scrolls 5 miles through their phone a day,” says UM Worldwide’s Amie Owen in a conversation with Albertsons’ Kristi Argyilan, Yahoo’s Mike Brunick, @Airship’s Tom Butta, @Swiftly’s Sean Turner and MediaLink’s Donna Sharp at #CES2024. #MediaLinked

“Looking back just nine months ago, it feels like dial-up,” says Google’s @theKristenOhara on how quickly AI has evolved, in a discussion with HERSHEY'S’ Vinny Rinaldi and MediaLink’s Michael Kassan. #CES2024 #MediaLink

“AI will deepen the need for in-person experiences,” says Cirque du Soleil’s Nickole Tara in a conversation with @VML_Global’s Jason Carmel, @Canva’s Jimmy Knowles, Meta’s Dan Reed and MediaLink’s @LenaPetersen at #CES2024. #MediaLinked

“AI is a tool, it’s a technology and it’s a co-worker,” says UTA’s Jean-Rene Zetrenne in a conversation with WRITER’s May Habib, EssenceMediacom US’s Preeti Nadgar and Extreme Networks’ Nabil Bukhari at #CES2024. #MediaLinked

“We are drowning in digital debt - 60% of all employees spend their time digitally communicating internally,” says EssenceMediacom US’s Preeti Nadgar in a panel conversation with WRITER’s May Habib, UTA’s Jean-Rene Zetrenne and Extreme Networks’ Nabil Bukhari at #CES2024.

Have you registered for #IABALM yet? On Tuesday, January 30, Pfizer Inc.'s CMO Drew Panayiotou will delve into the company's innovative use of #AI to turbocharge creativity in a conversation with MediaLink's Michael Kassan. Secure your spot today: bit.ly/48FACXr 🌴

“Marketing is a great marriage of the left and right brain” says eos Soyoung Kang on rebranding the role of the CMO SXSW #CMO #Marketing #SXSW

“Marketing is more of a team sport than any other function. You have to rally the whole company to be a disruptor.” -Pfizer Inc.’s Drew Panayiotou #CMO #Marketing #SXSW

“Storytelling is one of the most powerful tools a marketer has,” says lenapetersen at SXSW #SXSW #CMO #Marketing

Ready to dial into the CMO's talk? 📞 Next Friday, May 24, join Asmita Dubey L'Oréal Groupe & lenapetersen MediaLink to learn how personal branding fuels consumer trust, boosts employee engagement & inspires stakeholder trust at #VivaTech!

Managing Director Christopher Vollmer talks to Page Six about what marketers want to take away from this year's #CannesLions amid economic forces. “There’s a continued push for brands to find ways that connect and pop with consumers." Read the story: pagesix.com/2024/06/16/cel…

Happy Day 1 of #CannesLions! At MediaLink Beach, we're hosting the Daily Double — a twice-daily convo series exploring the latest marketing, media and entertainment trends, led by CMOs, talent and industry leaders. Mon - Weds, 11am and 4pm. Lineup here: pages.medialink.com/MediaLink-Beac…

MediaLink, which has a long history at CES, will continue its presence at the huge tech event this week, with a mix of big, flashy events and intimate salon experiences for clients and attendees. adweek.it/42luOST

The stage is set, the spotlight’s on — MediaLink Beach is back at Cannes Lions! Join us June 16-19 for practical conversation, inspired programming, and connections to culture. Agenda & updates here: medialinkbeach.com #MediaLinkBeach

What does it take to reshape a platform that touches the world? Join us Tuesday, June 17 at 9:30AM as MediaLink’s Chris Vollmer sits down with X CEO Linda Yaccarino for a candid conversation on transformation, trust, monetization, AI & more. See details here: medialinkbeach.com/#mlm-session17