
Melvin Wilson
@melvin_l_wilson
Founder, @SolveGrp | Value-Creator | Solution-Builder | Schooling Brands and Agencies on MarTech and Innovation
ID: 15015289
https://www.linkedin.com/in/melvinwilson/ 05-06-2008 07:16:50
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In the rush to adopt #AI, many overlook a key factor: data quality & governance. As Dave Wright of ServiceNow said, we're in a "data reckoning." Good data powers insights; bad data leads to bad decisions. Data integrity unlocks AIās potential. cio.com/article/396715ā¦


An insight from Shelly Palmer stuck with me: āIf you canāt tell the difference, there is no difference.ā As #AI blurs the lines in #advertising, maybe itās time we focus less on the origin of content and more on its impact. Great content drives results, human or AI.




#Personalization isnāt just about clicks, itās about connection. With #AI, we have the chance to meet customers with relevance, respect, and value. When done right, itās not invasive, itās inspiring. It builds trust and lasting loyalty. Insights via Inc. inc.com/arthur-fleischā¦

Data is everywhere, but meaning isn't.ā When data work feels disconnected, engagement suffers.ā Leaders must bridge the gap between numbers and purpose.ā How are you making data work meaningful for your team?ā More insights via MIT Sloan School of Management sloanreview.mit.edu/article/how-toā¦

#DataQuality is the key to #AI success. Too many teams are still building on shaky data, leading to bad decisions & lost trust. In marketing, every dollar spent is only as good as the data behind it. Treat data like a strategic asset, not an afterthought. sloanreview.mit.edu/article/how-toā¦






