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Revenue Roundup: Digital to dominate 2023 ad spending: News publisher begins battle for 2023 ad dollars editorandpublisher.com/stories/revenu…

Horizon Launches Neon, The ChatGPT Of Media Planning/Buying: The new unit is a proprietary AI program Horizon claims buys more than 20% better than humans do... bit.ly/3QJ7bvA Joe Mandese

"Supporting and leading content innovation, personalizing all aspects of news products & product and technology partnership" INMA Creates 6 Initiatives For Publishing In 2023: International group seeks to make journalism an economically viable business... bit.ly/3wbOU0h

love love love 1 big thing: 🗞️ Dozens of groups join coalition to save local news axios.com/newsletters/ax… #axiosmediatrends

UK Publishers See Little Future In Programmatic, Study Finds: Few UK publishers expect open programmatic to be their main advertising revenue driver three years from now, according to Digital Publishing:... bit.ly/3Se5Ptj

Generative AI is a legal minefield axios.com/2023/02/24/cha…

6 Takeaways from the 2023 Knight Media Forum knightfoundation.org/articles/6-tak… via Knight Foundation

GroupM don't stop the presses: unveils plan to vet local news sites worldwide @GroupMWorldwide Internews bit.ly/3KJ1Gf9 Joe Mandese

Types of native advertising: What publishers and brands need to know blog.nativeadvertisinginstitute.com/types-of-nativ…

.Criteo digs deeper into retail through partnership, acquisition mediapost.com/publications/a… @lauriesullivan

8 Reasons Why Sponsored Content Is Worth The Investment For Your Brand via @allwork_space allwork.space/2023/03/8-reas…

Microsoft invests in the viability of newsrooms globally editorandpublisher.com/stories/micros…

AI chatbots compared: Bard vs. Bing vs. ChatGPT theverge.com/2023/3/24/2365… via @Verge

3 takeaways from the Mather Media Revenue Symposium 2023 localmedia.org/2023/03/3-take…

In addition, around 50% apiece plan to prioritize user acquisition, cross-app promotions, first-party PII data capture and new and unique formats like native ads... mediapost.com/publications/a…

CPG company uses AI to optimize ad campaigns Albert AI Marketing mediapost.com/publications/a… @lauriesullivan

Content Producers Say AI Tools Will Replace Writers: They also expect AI-generated content to be penalized by... mediapost.com/publications/a…

Pathway to driving incremental branded content revenue @Nativo via Digital Content Next digitalcontentnext.org/blog/2023/05/1…

Creative ad formats have positive impact on attention and memorability, study finds @emodoinc Ericsson mediapost.com/publications/a… @lauriesullivan

Scrubbing Down Content: 'The Messenger' Deploys New AI Vetting Tool