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Good vibes and cold drinks. 🍻🍹🥂🥃 #barlife #nycdrinks #penn6nyc

🤤 #chocolatelover #chocolatelava #penn6nyc

Check it! #neweats #summerdishes #nyceats #penn6nyc

Make it a bubbly brunch. 🥂🍾 #bubby #brunchnyc #penn6nyc

Raw bar ready to be devoured. Enjoy oysters, clams, crab, shrimp, lobster with a little bit o bubbly! 🥂 #nyceats #rawbar #fresh #penn6nyc

Hope everyone had a great holiday! Now back to the grind! #whiskey #rocks #penn6nyc

Enjoy a burger and beer for only $17! (Bar only). Choose from 20 beers on draft! #burger #beer #lifeisgood #nyceats #penn6nyc

Gotta sweet tooth? We have the ultimate remedy. 🍫🍫Chocolate lava cake! 🤤 #chocolatelover #nyceats #dessert #penn6nyc

Beat the heat and join us for a cocktail! 🌞🥃 #nycdrinks #whiskey #cocktails #penn6nyc

Fish Tacos! Pan seared cod fish, red cabbage, jicama, chipotle aioli, cilantro, house greens. 🌮🌮🌮 #summerfare #nyceats #tacos #penn6nyc

Escape the Summer heat with cold drinks and ac! #summertime #nyc #nycdrinks #penn6nyc

🍑 PEACH & SPRING SALAD with sweet corn, peaches, arugula, goat cheese, glazed pecans, peach balsamic. #delicious #nyceats #penn6nyc

Summer time cocktails! Open at 10:30 for brunch. #brunchdate #nycdrinks #penn6nyc

Bronzino with a chilled Tuscan bean salad. And a very very cold beer. 🌬🍺 😎 #nycdining #midtownnyc #nyceats #bronzino #penn6nyc

Bronzino with a chilled Tuscan bean salad. And a very very cold beer. 🌬🍺 😎 #nycdining #midtownnyc #nyceats #bronzino #penn6nyc

Happy hour from 5-7. $1.50 oysters. $4 ice cold Bud Light. $6 Chardonnay, Pinot Grigio, & Cava. Cocktail specials! #nychappyhour #penn6nyc

S'more Sundae! Toasted marshmallow, vanilla ice cream, shaved chocolate, graham cracker crumble. #todiefor #icecreamsundae #penn6nyc

Shake things up. 😉 #penn6nyc #summerheat #midtownnyc #bakersdozen #madisonsquaregarden #phishmsg Phish Come see us!

Welcome Phish! Come enjoy some raw bar, specialty cocktails, fine wines, craft beers, & much more! #phishmsg #phishsummertour #phunkyfans

An unintended upside to the growth of brewery tap rooms is that beer bars will have to step up their games after years of being contented, complacent, and failing to keep up with a changing industry.