How do brand reputations affect stakeholder relationships? Share your thoughts (by Feb. 15) via this year’s @USCCenter4PR Communication and Journalism Global Communications Report. #NewReputation #PR #PRFuture

Please participate in this important study. The Commission on Public Relations Education invites you to take part in the 2023 Report of Standards and best practices for undergraduate public relations education by completing this survey. bit.ly/3Igw3YI

Read Paul Hiebert ADWEEK story on the future of earned media. Acc. to Comperemedia, “The best way to not only reach the consumer, but to also survive a potential recessionary period, will be to stress organic engagements.” Bottom line: #EarnedMediaRules bit.ly/3lIi0SU

Our Board Chair Ellen Ryan Mardiks, chairman of Golin is guest of Steve Barrett on this week's PRWeekUS podcast. Listen in as she talks about our 25th anniversary, #GenerativeAI , industry #ethics, #DEI , #Analytics and measurement, and more! bit.ly/3m3pRuu

Agency leaders: Our most popular executive leadership training program is back in NYC this June. Learn more about our MBA-style crash course for SVP to C-Suite talent that addresses the challenges of today’s agency leaders. bit.ly/3L86Sd5

As the leader of Ignition Consulting Group, Tim Williams advises leaders on pricing strategies. At our May 4th online workshop, he'll break down how uncommon goods fetch uncommon prices & share tangible steps for improving your agency's revenue model. bit.ly/3UB9G4O

The PR Council is issuing guidelines on the responsible use of generative AI in public relations. This is part of our Agency Intel series that provides intelligence on breaking issues. Click to read about our full member benefits. prcouncil.net/member-benefit…

If anyone knows the art of packaging and presenting your value as an agency, it's Tim Williams. Learn from the master at his virtual pricing workshop on May 4th. bit.ly/3UB9G4O

The PR Council is leading the industry by issuing guidelines on the use of generative AI. Join us for a webinar this Wednesday, April 26th at 12pm EST, led by Mark W. McClennan and Anne Green, who co-chair our ethics and standards task force. bit.ly/40xygFd

New: The PR Council has issued detailed guidelines on the use of generative artificial intelligence (AI) tools based on its existing Code of Ethics and Principals. prweek.com/article/182080…

Today the PR Council issued ethical guidelines on the use of Generative AI in public relations. I was proud to co-chair the effort. Check out the results here: prcouncil.net/advocacy/guide… #prethics #ethicsmatter #prsa

G&S Principal and Managing Director, Anne Green, co-chaired the ethics and standards task force that developed new guidelines from the PR Council on the ethical use of #GenerativeAI in the #communications industry, alongside other industry leaders. bit.ly/44a2r8r

The PR Council gives guidance on the ethical uses of generative #AI via Content Marketing Institute. contentmarketinginstitute.com/articles/brand…

Did you miss our launch webinar last week on generative AI guidelines? It can be viewed along with the full guidelines here: bit.ly/3ANbXRi

Mark W. McClennan PR Council Congrats! We believe that #AI can help #PRprofs be more efficient and effective, but only when used ethically and responsibly. We commend the PR Council for taking this important step toward ensuring the ethical use of AI in the industry.

Do you know if you have unhappy clients? Dan Hestbaek, CEO of Lift Relations, will share insights on what signals to be aware of and how to manage those signals – before it’s too late. Register for the webinar on May 24th at 12pm ET here: bit.ly/3LVHkQj

Our UNBIAS series returns this year with 4 tailored sessions, all focused on fostering a feedback-forward culture. The series kicks off with a panel discussion on Wednesday, June 21st at 12 p.m. ET. bit.ly/43J2JCk

New: The PR Council has released diversity, equity and inclusion guidelines for agencies and clients, effective today. Details: prweek.com/article/183955…

The PR Council has issued DEI guidelines for agencies and clients. Led by Golin's Global EVP of DEI, Natasha O’Dell Archer, and BCW's Chief Inclusion Officer, Carol Watson, a cross-agency group of DEI leaders was formed, addressing obstacles for minorities.bit.ly/3rGYhGL

Yesterday we released “Better Together,” a new publication that identifies specific actions and commitments for clients and agencies to build and nurture inclusive teams. Download the full report here: bit.ly/46blS1i