Our SATO Europe teams celebrated Hanami across the region, marking renewal, gratitude, and collaboration. 🌸 Thanks to BlueStar EMEA for their partnership. Here’s to strong connections and shared success! #OneSATO #SATOEurope #Hanami #Teamwork #Partnership #Collaboration

Compact. Powerful. Ready for anything. The WT4-AXB is SATO’s most space-efficient industrial printer – built for speed, precision, and seamless integration. Now available across Europe. Watch it in action. #WT4AXB #SATOEurope #IndustrialPrinting #LabelSolutions #SmartLabelling

We’re heading to ISBT 2025 in Milan! Visit SATO Europe at Booth G48 from 1–4 June to experience advanced PJM RFID solutions in blood management. From collection to transfusion—traceability, safety, and efficiency in one solution. More here: bit.ly/4jOK28C #ISBT2025

Last week, we attended the Datalogic Partner Meeting to explore new innovations in automation and supply chain solutions. Great conversations, strong connections, and shared goals for the future. #SATO #DatalogicPartnerDay #SupplyChain #Automation #Innovation

Introducing the WT4-AXB – SATO’s most compact industrial printer, now available across Europe. High-speed. High-resolution. Built for logistics, manufacturing, and retail. Compact doesn’t mean compromise. #WT4AXB #SATOEurope #IndustrialPrinting #Labelling #SupplyChain #RFID

SATO joined #RFIDJournalLIVE 2025 in Las Vegas, where Stefan Linz & Laura Álvarez Gómez shared real-world RFID success stories from @JCB & Selmark Lingerie. We were proud to receive an award recognising our work with Selmark—driving 30% efficiency gains in logistics.

Behind every SATO printer? Not just tech—people. Skilled hands. Steady focus. Each detail is crafted with care, built to last, and backed by trust. They are the #HandsBehindInnovation. #SATOEurope #SmartLabelling #LabelSolutions #PrecisionPrinting

A small swarm sparked a sweet CSR story 🍯 To mark #WorldBeeDay, SATO France shared jars of honey harvested right at our Templemars site – all thanks to our colleague and amateur beekeeper Julien PETIT. Now a lasting initiative supporting biodiversity, pollination and team

The Pic ‘n Fill™ solution from CipherLab streamlines price markdowns with OCR tech and real-time expiry checks. Integrated with SATO printers for instant label printing and smoother retail workflows. Watch the video to see it in action. #SATOEurope #CipherLab #RetailTech

The SATO AEP Cloud Roadshow is coming. Invite-only tech days across Europe for Auto-ID pioneers. 📍 3 June – Nordics 📍 11 June – Spain 📍 13 June – France Explore smart labelling, SaaS, and process automation—built for the future. #SATOEurope #AEPCloud #SmartLabelling #AutoID

From finance to leadership—Birénam AGNALA’s journey at SATO Europe shows what happens when ambition meets opportunity. Now Deputy GM, her growth reflects the power of taking on new challenges. #TeamSATO #SATOEurope #CareerDevelopment #LeadershipJourney #CustomerExperience

AEP Cloud Roadshow Nordics ✅ Met 10+ partners across Sweden, Denmark, Estonia & Finland. Live demos. Pilot projects. New business models emerging. AEP Cloud is driving real change in labelling and Auto-ID. Next stop: Spain! #SATOEurope #AEPCloud #SmartLabelling #SaaS

Happy #NationalBarcodeDay. From a pack of gum in 1974 to global supply chain transformation—barcodes have come a long way. At SATO, we power what happens behind the scan—with Auto-ID, labelling, and RFID solutions that move businesses forward. #Barcodes #Labelling #AutoID

SATO Europe has opened a new Technical Lab in France to accelerate consumables testing and development. A step forward in precision, speed and supply chain support. Read the full press release: satoeurope.com/news/sato-euro… #Consumables #Labelling #SupplyChain #SATOEurope #AutoID

What if every product had a digital identity? Maxime Staskiewicz breaks down how the Digital Product Passport will reshape traceability, sustainability, and supply chains across Europe. #DigitalProductPassport #DPP #Traceability #Sustainability #RFID #SupplyChain Read more:

Norberto Bermudez has been shaping product strategy at SATO Europe for over 15 years. In this Tea Time Session, he talks LR4NX, the power of IoT in print-and-apply, and how the new WT4-AXB is making industrial printing more accessible. Watch the full conversation 👇 #SATOEurope

Proud moment for our team in Poland – SATO Europe has been awarded Grade A certification for label production in secondary packaging. Shout out to Anna Opieczyńska & Agnieszka Kolus-Piechota for their standout contribution. #SATOEurope #Labelling #Packaging #FoodPackaging #PPWR

Tired of scraping old labels off reusable containers? There’s a smarter way to keep kitchens, production lines and packaging operations clean, compliant and efficient. In the first episode of our Behind the Label series, Daniely Amancio introduces dissolvable labels – they break

Barcodes and data matter – but what really powers traceability is trust. As Emilie, our European Marketing Manager, puts it: “Even the best barcode means nothing if you can’t trust what’s behind it.” At SATO Europe, that trust runs through everything we do – from the teams

What if every product you sold had to come with a complete digital record? The Digital Product Passport (DPP) is coming – and from 2026, it will be mandatory across sectors under the EU’s ESPR. In this DPP Series episode, Maxime Staskiewicz breaks down what it means and how to