
Saara Järvinen
@saarajarvinen
Designer at Kuudes Kerros. Member of the Informed Consumer research team.
ID: 2447048348
http://theinformedconsumer.fi 16-04-2014 11:37:00
175 Tweet
125 Followers
118 Following

Mikä toimii Suomessa kaikille, hukkuu Kiinassa massaan avaa Jari Danielsson KuudesKerros #foodbranding aamun. #Kiina valtava mahdollisuus, jos tunnet asiakkaasi #strategicinsight #servicedesign #nordicfoodchina



Although green values are crucial to many of us, we also have other conflicting criteria. So we end up comprising. I visited #FranprixNoé to see how they help people balance the gap between values and actions. #consumerinsight #retaildesign KuudesKerros medium.com/kuudes/sustain…


Inspiring insight breakfast KuudesKerros in Stockholm about Chinese consumers, Nordic foods, trends, e-com and how to make it in China #columbiaroadcom #trends #consumer #insight #seminar #event



"Kinas ekonomiska utveckling gör att de är villiga att intressera sig för nordiska varumärken och har också råd att göra det, säger Saara Järvinen, insiktsspecialist och designer på strategibyrån Kuudes, som nyligen genomfört en större Kinastudie."

Tonight we’ve been designing new #organic vegetarian products together with informed Swedish consumers. #cocreation #theinformedconsumer #tiedostavakuluttaja KuudesKerros




"It's really important to understand that there are many faces of plant-based lifestyle nowadays." It's not just the traditional vegetarians anymore: athletes, Instagram foodies etc. Maija Itkonen @GoldnGreenFoods #foodbranding

”The one who has insight and data will sell the trending products of last summer. The one who has insight, intuition and vision will sell the trends of next summer.” – Jari Danielsson #foodbranding

”The store owners said it was a rainmaker, all of a sudden people were buying all the other vegetarian products as well.” Maija Itkonen #goldandgreen #pulledoats #nyhtökaura #tiedostavakuluttaja #theinformedconsumer #nordicfoodbranding #vegan #vegetarian




How do people live and eat in Shanghai? We are excited to explore! #chinesehome #theinformedconsumer #chinesefoodculture #chineseconsumers #consumerinsight #consumertrends #kuluttajaymmärrys #tiedostavakuluttaja KuudesKerros

