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Build a better culture—starting today. 🏆 We’ve pulled the best insights from Culture OS Season 1 into a FREE ebook you can use to elevate your program. Plus, see how Story of the Season helps bring your culture to life. Grab it here 👉 coachandcoordinatornetwork.com/cultureos

How do you price and sell media guide ads and sponsorships? It’s all about knowing your community👥 Hear from Christopher Herman on how to effectively price your ads and sponsorships with our community pricing best practices!

Photos of the Week: Playoff Heat! 🔥⚾🥍 With our spring teams' seasons winding down we're appreciating every hit, strike, goal, turnover that much more. Good luck to all of our teams still chasing the those state titles! 💪🏆 #PhotoOfTheWeek #StatePlayoffs #HighSchoolSports

We've got your PLAYOFF PLAYS OF THE WEEK🤩 #3: Niskayuna Lacrosse #2 George Angelopoulos with a ferocious goal to start their show down against West Genesee. Niskayuna battled until the end but were defeated in the Class A Regional Final 16-8 #2: Maroons Baseball #7 Luke McClure

🔥 STATE CHAMPS 🔥 Auburn High School Baseball does it again! With a dominant 10–0 win against Fort Chiswell in the state finals, the Eagles soar to their FOURTH VHSL Class 1 State Championship (’17, ’19, ’21, ’25)! 🏆🏆🏆🏆 #StoryOfTheSeason #StateChampions #HighSchoolBaseball

TESTIMONIAL TUESDAY📣 As heard on Coach and Coordinator Culture OS Podcast, Northville Football Head Coach Brent Luplow discusses what it's like working with Story of the Season and how easy it is to showcase not only Northville's Friday nights but all the little moments that build their

🚨 New Culture OS episode presented by Story of the Season ‼️ Mount Carmel (IL) HC Jordan Lynch breaks down what fuels sustained success: 🧠 Mental toughness 🏋️ Off-season buy-in 👊 Pressure as a privilege 💡 Leadership, trust & daily growth Listen now! 🍎:podcasts.apple.com/us/podcast/cul…

🚨Culture OS Episode 4 Just Dropped!🚨 ⭐ Football season is almost here! Head Coach Jordan Lynch of powerhouse Mount Carmel HS Football (IL) has some awesome insights on sustaining success and the importance of adaptability as a head coach🏆 🏈 Also hear from host

How to Build & Strategize Sponsorship Packages ⚒️👷 - Part 1 In this 3 part series, Christopher Herman shares how to build successful sponsorship packages to pair with your media guide as well as the best strategies for making them accessible for any business 🏦. In this video

📸 PHOTOS OF THE YEAR – 2025 🏆 From perfectly timed action shots to raw emotion and stunning composition, this year’s photo entries blew us away. Congratulations to our winners: 🥇 Connor Pedersen – Photo of the Year 🥈 Mack Morrow – Runner-Up 🥉 Gee Dowlen – 2nd Runner-Up 👏

It's no secret that media guides are a great way to raise money💸 - but how should your team best leverage the media guide fundraiser? Sell solo ads or bundle and create sponsorship packages? Solo Ads in your media guide are the easiest and simplest way to raise money and

🌸 That’s a Wrap for Spring Sports! 🏆 Huge thank you to all our spring teams for letting us share their stories, packed with big plays, bigger hearts, and moments we’ll never forget. From buzzer-beaters to state championships, you brought the energy all season long. 🙌 To the

Testimonial Tuesday⭐- heard on Coach and Coordinator Culture OS Podcast🎙️ Friday nights in Northville Football, Michigan are a whole COMMUNITY celebration and Northville Football's story of the season showcases just that. The Mustangs highlighted every aspect of their Friday night lights

How to Build & Strategize Sponsorship Packages ⚒️👷 - Part 2 Tip #2 Create tiered sponsorship packages so businesses have a variety of entry points! Make sure that no matter how big 🏢 or small🏠a business is - they have a suitable package to support your program😁 The more

What prices should you charge for media guide ads? 🧐 Pricing out your media guide ads shouldn't be rocket science👨‍🔬 Start with your fundraising goal and a realistic estimate on the number of ads you'll sell! Divide those and get your average ad price. Create tiered options so

Your 👏 community👏 wants 👏 to👏 sponsor👏 your 👏 team You heard it directly from Head Coach Brent Luplow - your community wants to help sponsor and support your team. Don't be afraid to reach out to businesses and give back value to their sponsorship. Sponsorship packages

🎥 Tuesday Testimonial Spotlight What makes a great team? It’s more than just wins, it’s the support system, and the sense of community behind it all. In this week’s Coach and Coordinator Podcast, Northville Football Head Coach Brent Luplow shares how their Story of the Season program has

🎙️ How to Build & Strategize Sponsorship Packages - Part 3 Let’s talk ad pricing, and why it’s time to stop undervaluing your media guide. 💰📘 Sponsors want to support local sports teams. The key is showing them the value your program brings to the community. In this episode,

🎙️ Podcast Highlight: Celebrate the Kids, Support the Journey In the final part of Coach and Coordinator Podcast's chat with Northville Football Head Coach Brent Luplow, he shares what makes it all worth it: seeing how much the athletes love being part of the team. 🏈❤️ Their passion, growth,

🎆🇺🇸 Happy Fourth of July! 🇺🇸🎆 Wishing everyone a safe, joyful, and pride-filled Independence Day! Today, we celebrate the freedom that unites us, as we proudly carry the flag on and off the field. Here's to community, country, and the athletes who represent both with heart.