School of Rock actor Jack Black backs Essex parents' literacy campaign to turn on the subtitles | ITV News ow.ly/uVkT30sANbr

Thank you ITV News for helping us share the message!🙏

A simple way to support reading: m.youtube.com/watch?fbclid=I…

Our own Dr Sharon Black was on the ITV News yesterday talking about the benefits of subtitles for boosting children’s reading skills, alongside Hollywood movie star Jack Black! 🤩 UEA Jack Black ITV News Anglia @sharonblacktrad Turn On The Subtitles to DOUBLE kid's literacy

Thanks BBC Radio 5 Live for your support! 🤝

Turning on the subtitles can double children's chances of becoming good readers! turnonthesubtitles.org youtu.be/vBqgF0qi3UY Turn On The Subtitles to DOUBLE kid's literacy

Thanks for talking to us this morning and spreading the message about subtitles #turnonthesubtitles

Would you be an utterly awesome person and repost our Jack Black video, asking everyone to help improve children's literacy through the power of subtitles?🙌 youtu.be/_pfu16dZTVY?si… Supported by tapybl #jackblack #kungfupanda #kungfupanda4 #turnonthesubtitles

We’ve partnered with Turn On The Subtitles to DOUBLE kid's literacy to help improve children’s literacy by… Turning on the subtitles Backed by hundreds of studies, turning on the subtitles really does make a difference to children’s reading and literacy ability. 👉ow.ly/wCc850QTiyR #TurnOnTheSubtitles

Turn On The Subtitles to DOUBLE kid's literacy Jack Black tapybl Help share this AWESOME message! #turnonthesubtitles #beawesome #literacyadvocate

Small action, big impact. #TurnOnTheSubtitles of your kids' content to enhance their literacy levels with Turn On The Subtitles to DOUBLE kid's literacy

[ON AIR] Efforts to change South Africa’s illiterate rate. Nompumelelo Ngubeni & Mpho speak to Su Little, Campaign Lead for Turn On The Subtitles. #TheUpside #ChannelAfrica

VITAC is proud to support 'Turn on the Subtitles' in its mission to boost children’s literacy by promoting the power of subtitles/captions to improve early reading skills. The group this month launched a new campaign focusing on literacy in South Africa. ow.ly/HZYe50TBxlW

Words of wisdom from South Africa's former Protea's Cricket Captain Graeme Smith #LiteracyCrisis #TurnOnTheSubtitles - let's do it for the kids. 🙏📚 Proteas Men

South Africa let’s do this 🇿🇦💪🏾🌍

I may not have millions, but I can give parents a valuable tip! 💸 8 out of 10 Grade 4 learners can’t read for meaning—turn on the subtitles during screen time and double their literacy levels! Retweet for awareness. #TurnOnTheSubtitles #SwitchOnReadOn #YerikJomei

Make screen time work for your kids! 10 seconds is all it takes to turn on subtitles & double their literacy levels. South Africa is facing a literacy crisis, but you can help change that today! Retweet for awareness #TurnOnTheSubtitles #SwitchOnReadOn Red Family _The Mkhizes

Let’s turn screen time into reading time! 🎥📚 78% of Grade 4 learners can’t read for meaning. Turn on subtitles in just 10 seconds and double your child’s reading chances. Let’s make literacy a priority! #TurnOnTheSubtitles #SwitchOnReadOn Nadine Smallberg

Dad jokes aside, this stat is no joke: Illiteracy costs our economy R119 billion a year. Turn on the subtitles during screen time—it takes 10 seconds and could double your child's literacy levels! Retweet for awareness. #TurnOnTheSubtitles #SwitchOnReadOn (IG: @snetemba_m)