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We just completed a market analysis survey for CTC. We have been wanting to make an informed decision about what part of the market represents the largest growth opportunity. The exciting discovery was that our estimations of the TAM/SAM/SOM were all low... There are lots of

Sessions by source ChatGPT over time for a brand partner... The world may change very fast.

Not a single person outside the twitter bubble would ever think for a single second that this video was AI.

Brands: “we can’t run it, it looks too AI” Meanwhile Boom Boom on Tik Tok moving incredibly fast with no boundaries eating everyone’s lunch. Why do we feel the need to determine whether something looking ai is good or bad? Where did we develop our preconceived negative

Up to 45 brands in Global Accelerator. CM forecasted to within 1% Accountability for every results across the whole portfolio.

Dear 8 & 9-figure operators, Luke Austin and I are hosting a private Zoom call tomorrow to discuss growth. Mics on, cameras on. By approval, capped at 25 people. Apply here: bit.ly/4kGVlzV

Incremental attribution optimization. An exciting update from Meta. Maybe... Tony Chopp breaks down what we are seeing in our testing here: youtube.com/watch?v=NcpQY6… Are you subscribed to you our Youtube channel yet??

Many UGC ads look good. But very few are built to PERFORM. At CTC, we treat creator content like any paid asset—with a repeatable structure that drives results. On our final episode of Tactics, Adrianne Austin breaks down the 6 key components that make UGC actually convert.