Kirk’s nailed it. There is no future where ‘managing ad accounts’ is a billable skill - only nailing strategy, doing core marketing, spreadsheet wizardry, etc.

On a call with one of my marketing pals showing him my flow/pace for founder ghostwriting ops and that's when Notion decides to flash the "your payment failed" banner. And now Marc probs thinks I can't manage my finances, great.

Google desperately needs a new CMO. I do not volunteer.

Well, it was nice while it lasted. Hope Rosas plays it smart this summer: - Hire an actual coach - Get another quality shooter/scorer in - Move KAT for a big who can defend and foul Proud of this team, Brunson is a G - we have a solid foundation.

Finishing up an article for a client and I'm astounded by just how much progress Google has made on making P-Max usable in ~6 months. I dunk on Google for how they run their comms and ops, but the product dev skills are just as good as they were in 2009.

I’ve never seen a stupider take on this site and that’s saying something.

Sunday evening 🌅

I've got a bit of bandwidth in June and July to add 1-2 projects to my roster. If you're a: • B2B brand or agency • B2B/B2C/agency founder And you're indexing on building trust and community with customers, I'd love to see how I can be of help with: • Brand, messaging and

A few weeks ago we ran a brand survey for a B2B company selling into mid-to-enterprise. They weren’t sure if it was worth doing. “Feels like no one’s buying right now.” “The market’s quiet.” “We should just focus on capturing demand.” That thinking is common — and it’s usually

It doesn’t work because spreadsheets are places of logic/order and human decision making is rooted in emotion/chaos. Anyone who’s worked in mainline/creative advertising or old school CPG retail knows this, especially if you had a great strategy coworker. What you see in most

Come work with us. On your schedule. Money, fame and legacy will be provided.

You cannot pay me to get on a Boeing jet.

Who do I have to talk to about being able to download images from a Google Doc?

LLMs require you to word your requests in extremely specific ways, lest it opens your words up to interpretations you didn't consider and generates outcomes you never wanted. You know who else does that? Mephisto.