Companies invest heavily in #tech to connect teams & stakeholders, yet #CompanyCulture often gets in the way—silos & resistance to change. The key to overcoming this? Joy. Learn how #leadership can boost joy to foster better connections & collaboration. bit.ly/2XMCjCf

When setbacks hit at work, we often react defensively or with self-blame, but neither helps. Instead, try self-compassion—treating yourself like you would a friend. It leads to growth, #motivation, and #authenticity. Here's why it matters for success. bit.ly/2Lm9fWQ

Surveys often yield low-quality data because people rush through them. Want better insights? Ask open-ended questions in customer interviews. bit.ly/43QTQIt #DataStrategy #FutureofWork

In the quest for safer #AI, are we sacrificing #creativity? Our own Tamara McCleary dives into Behnam Mohammadi’s research where he highlights how aligned AI models improve safety, but may limit innovative outputs. For marketers and creatives, this presents a challenge — how can we

#SocialMedia’s power must be balanced w/ accountability. Tamara McCleary shares how deepfakes threaten #trust, and marketers must verify content & promote #transparency, accountability & media literacy. Let's rebuild trust together 🧡 thulium.co/a-crisis-of-tr… #marketing

#Instagram just made reposts more impactful. Now, when you share a post, it can show up in your followers' feeds, just like a regular post. This small tweak could boost your engagement! bit.ly/4kEmLXv #SocialMediaMarketing #SocialMediaTips

#Storytelling isn’t just for authors—it’s a game-changer for entrepreneurs. Connect emotionally, craft your brand’s narrative, and build a loyal #community around your values. Ready to transform your brand? bit.ly/3HAMmC4 #marketing

In our Beyond the Hype: Real #ROI from #GenAI in #B2BMarketing series, we’ve journeyed from foundational concepts to real-world applications, uncovering the true potential of #AI in driving ROI, efficiency, and #innovation. Dive into the highlights with Tamara McCleary to ensure

The GLP-1 market is set to exceed $100B, reshaping food and beverage needs. Danone adapts with high-protein, nutrient-rich products and data-driven #marketing to meet the rise of GLP-1 diets. bit.ly/400gVqS #CPG

#InfluencerMarketing is growing, with 59% of marketers planning more partnerships this year. As platforms shift, brands must stay flexible, partnering with #influencers across new spaces like Bluesky & Threads to stay ahead. bit.ly/3FAKnx0 #marketing

ICYMI: #Bluesky just rolled out emoji reactions in DMs and launched a revamped Explore page—hello trends, Starter Packs & curated feeds✨ It’s not an edit button, but it is feeling a little more familiar for former #X users👀 tcrn.ch/4jIli0U

🚨#HouseoftheDragon Fans🚨 HBO's #TeamBlack 🖤 vs. #TeamGreen 💚 campaign sparked major engagement across platforms. Here's why it's noteworthy: 🟠 Algorithm utilization 🔵 Tailored content 🟠 #UGC and #InfluencerMarketing 🔵 Cross-platform integration thulium.co/all-must-choos…

[#B2BMarketing] Aligning your #AI initiatives with clear business objectives is crucial for an accurate #ROI measurement. Our own Tamara McCleary dives into the 6 ways your business can measure #GenAI in the #FutureofWork. thulium.co/the-6-critical… #marketing

ICYMI: #JCPenney’s flipping the script with a bold new brand campaign aimed at sparking “huh!” moments. From anonymous fashion ads to “Really Big Deals” on #JimmyKimmelLive, the 123-year-old retailer is back—& it’s savvy & self-aware. bit.ly/4jW7HDk #marketing

Is #culture a brand or a #marketing thing? Smart brands know—it’s both. Culture lives at the intersection of narrative & nuance, where brand story meets psychographic strategy. That’s how you build more than hype—you build meaning. bit.ly/3ZyZm1f #SocialMediaMarketing

What are the emerging trends and innovations in #GenAI that will shape the landscape of #B2BMarketing? Tamara McCleary, casts a knowing glance around the corner to what lies ahead, and how to prepare for it. thulium.co/smart-marketin… #marketing #SocialMediaMarketing #FutureofWork

#SpecialK turned cereal sales around in the #UK by trading broad targeting for clean room precision. 🍓📊 With smarter segments & sharper CTAs, Kellanova saw a 36% lift from loyalists & reactivated price-conscious shoppers at premium prices. bit.ly/43WCMlP #marketing

Nicola Coughlan. Jenna Lyons. Sydney McLaughlin-Levrone. Their hair says go bold. #Olaplex’s new campaign isn’t just beautiful—it’s powerful. See how Designed to Defy reimagines haircare with science, soul, and style. bit.ly/4lf63Op #marketing #SocialMediaMarketing

🔮 The Great Unlearning is here! 🔮 In Tamara McCleary's blog post, she explores a future where traditional #marketing strategies no longer hold the power they once did. By 2029, #AI assistants will be making consumer decisions—without emotional sway. 😯 Marketers, it’s time to

Benchmarks matter—but only if they're built right. Experts slam crowdsourced #AI testing for shaky science and ethical gaps. Should labs do better? Full story: tcrn.ch/42pIID1 #technology #FutureofWork