From Twitter to Tiktok, here's your ultimate guide to the major social platforms and the best ways to use them for your career 📝💡📝

Let's look at the three main components to keep in mind when approaching your social media strategy -- they'll make managing your socials as easy as 1️⃣ 2️⃣ 3️⃣!

Social media is all about finding your voice 📣 Here's how to craft a story and tone that feels authentic, and will help amplify your brand — because the world should hear what you have to say 👏 🔥

You may not have as many followers as Beyoncé (yet!), but as an artist, you're still a public figure. 💁‍♀️ Make sure your social media reflects the professional image you want to present, and stay tuned for even more tips in parts 2-4 👀

It's important to make sure that your social media presence supports your professional career, but it's also a chance to show the more human side of your story — so don't be afraid to have a little fun with it! 🤪

Remember: Quality over quantity! Make sure that everything you share on socials is relevant and reflects your unique brand and personality. And a little 💫mystery💫 never hurts - your audience doesn't need to know what you had for lunch today! 🍲

Picture-perfect pinterest-tastic feeds might look nice 💅 but do they represent you as a human being? As a musician, having an authentic and honest presence is the most important thing you do on social media 🎨

"Content" is a terrible word 😩 But it's a hugely important concept to understand as you try to determine what your social media followers will respond to and engage with..

How do you build a strategy around content? Good question! 😬 We've broken it down into four handy questions to ask yourself every time before you post. 1️⃣ 2️⃣ 3️⃣ 4️⃣

It's important to understand the difference between time-bound and ongoing content ⏱ That way you can plan out your posting strategy more effectively and efficiently. 👩‍💻

Promoting events on socials is like a three-act play 🎭: Pre👈🏻, During👊🏻, and Post👉🏻. Plan accordingly and you'll be sharing like Shakespeare in no time!

As the hangman said, "it's all about execution!" 💀 Make sure you're always trying to post with best practices, so that your social accounts can always be #blessed. 👼🏻

Get those eyes on your videos! 👀🎥👀 Make sure you're using best practices to pump the view numbers up 👆🏻

How do you grow your following? 🌱 Here are the top tips for increasing your numbers while still creating a meaningful community around your socials 👨‍👩‍👦‍👦

Data isn't just for robots anymore! 🤖 Knowing how to read the numbers can give you a better understanding of your following and the content it most enjoys.

It's vital to learn how to optimize your content strategy 🎯 Content may be king, but you still need to learn how to rule it with an iron fist 👊🏻👑

You are not your social media numbers. You are an artist, and what matters most at the end of the day is the beauty you put into the world - never forget that ❤️

As we come to the end, let's take a moment to look back and see how all of these crazy ideas fit together into a magnificently integrated web of storytelling 🕸

The impact of your art is most often reflected in the story that is told about it, and focusing and controlling that narrative is what this series is all about... 📖🪶

We're at the finish! 🏁 We just want to say that we're all rooting for you here at Unison 📣, so do your best - and if we can ever help with anything, don't ever hesitate to drop us a line! 💌