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At our World Health Assembly event, “Putting the ‘Public’ in Public Health,” we asked a critical question: Are we doing enough to truly engage the public in shaping health outcomes? In an age of misinformation, public health communication must go beyond broadcasting facts. We

No dia 20 de maio, das 9h às 11h, lançaremos pelo YouTube da Vital Stregegies o relatório da primeira aplicação nacional da Escala de Discriminação Cotidiana, realizada no contexto do inquérito Mais Dados Mais Saúde — programa de inovação no levantamento de dados em saúde. O

How can digital innovation drive more equitable access to NCD prevention and care? At #WHA78, Nandita Murukutla, Vice President, Behavioral Insights and Evaluation at Vital Strategies joined a panel discussion on how self-care and digital tools are reshaping health care. Hosted by

Just released: The 2nd edition of "What’s in our food?" — our practical, evidence-based guide to front-of-package labels. Endorsed by over 50 organizations and experts, it offers tools, strategies and global examples to support strong, mandatory labeling policies. Read it

We need bold, immediate solutions to strengthen health systems and save lives. One of the most powerful tools available to governments today is health taxes. By increasing the price of tobacco, sugary drinks, and alcohol by just 50%, countries could save 50 million lives over

In an historic milestone for global health, World Health Organization (WHO) Member States have officially adopted the Pandemic Agreement at #WHA78. This is a major breakthrough, shaped by the hard lessons of COVID-19 and fueled by a global demand for greater equity in health. The agreement lays the

Rebuilding trust in public health starts with truly listening to the people we serve. At #WHA78 we hosted a fireside chat on how public health communication must evolve in an age of misinformation and mistrust. Our panelists challenged us to go beyond broadcasting facts, to

#KickBigSodaOutofSport has been awarded the Audience Honor at the @ShortyAwards in the Social Good Campaign category! 🎉👏 Thank you to everyone who voted for Kick Big Soda Out! #shortyawards Learn more about the campaign at vitalstrat.org/4kvFwMg

We are proud to support the World Conference on Tobacco Control 2025 World Conference on Tobacco Control where global voices will unite for a healthier, smoke-free world. 📅 23-25 June 2025 📍 Dublin, Ireland 🔗 worldtobaccocontrol.org #WCTC2025 #tobaccocontrol #publichealth

In a letter to the editor in The New York Times, our President and CEO Mary-Ann Etiebet makes the case for one of the most powerful but underused tools in global health: health taxes. As countries seek sustainable ways to strengthen health systems and reduce dependence on foreign aid, health

The tobacco industry is counting on young people to fund its future business This #WorldNoTobaccoDay, we’re joining World Health Organization (WHO) to expose its deceptive tactics: sweet flavors, slick marketing, misleading messaging. #TobaccoExposed 🔗 exposetobacco.org/campaigns/mode…

El gerente de comunicaciones, Benjamín González Rubio, se reunió con Marco Antonio Regil y la Jackie López para hablar sobre cómo la industria tabacalera se dirige a los jóvenes y difunde información errónea sobre los peligros de los productos de tabaco calentados. Vea aquí:

Flavored tobacco and nicotine products are hooking a new generation on addiction. This #WorldNoTobaccoDay, we join World Health Organization (WHO) and WHO FCTC in calling for urgent global action to ban these products and protect young people from harm.

#SãoPaulo is stepping up efforts to protect public health, through a new project addressing extreme heat and its impact on residents. As part of the #Cities4Health network, the city welcomed Vital Strategies and partners this week. From collecting heat data 📊 to adapting public

Make no mistake—youth addiction to tobacco and nicotine products isn’t accidental. It’s by design. This #WorldNoTobaccoDay, STOP’s (exposetobacco) director Jorge Alday names what’s behind tobacco companies’ slick packaging and sweet flavors: marketing to young people. This

This #WorldNoTobaccoDay, we are reminded that tobacco control policy is only as effective as its implementation. Our Tobacco Control Policy Implementation Program supports local governments to increase compliance with tobacco control policies, notably smoke-free laws and TAPS

Tobacco & nicotine industries say their products are for adults. But take a look: 🍭Candy flavours 🎨Bright colours 🐻Cartoon characters ✨Sleek designs 🧸Toy-like packaging This is shameless manipulation. They're targeting our kids for profit! #WorldNoTobaccoDay

This #WorldNoTobaccoDay 🚭, don’t let tobacco & nicotine industries trick you. They use deceptive tactics to hide the bitter truth. Their manipulative designs & attractive flavours create a false sense of security. #TobaccoExposed Read more from World Health Organization (WHO): bit.ly/NoTobacco2025