Waters Agency (@watersagency) 's Twitter Profile
Waters Agency

@watersagency

We’re a virtual team of senior-level professionals, every one of us highly experienced PR and Marketing veterans who’ve seen it all.

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linkhttp://www.watersagency.com/ calendar_today29-06-2020 22:04:49

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614 Following

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We’re thrilled to congratulate @ZillaSecurity on being acquired by CyberArk today! We’re proud of our role in supporting Zilla in shaping their messaging and connecting leadership with key reporters. Congratulations to both teams on this major milestone! techcrunch.com/2025/02/13/cyb…

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With International Women's Day just around the corner, Nasuni's Kenz Mroue wrote for shecancodehq on why championing women in tech isn't just the right thing to do - it's how we all win. Read more: shecancode.io/why-championin… #IWD2025 #WomenInTech #clientcoverage

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Congratulations to Geoff Greenlaw, Vice President of EMEA & LATAM Channel Sales at Pure Storage, for being recognized on the 2025 CRN Channel Leaders List! Read his full profile here: channelweb.co.uk/series/channel… #PRsuccess #JustAddWaters

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As February wraps up, we’re reflecting on key milestones, including being part of @ZillaSecurity’s journey to their CyberArk acquisition. Looking forward to what’s ahead! More in Maria Deutscher’s SiliconANGLE article: siliconangle.com/2025/02/13/cyb…

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Each #InternationalWomensDay & #NationalWomensHistoryMonth, we celebrate the amazing women in tech we work with. Today, we spotlight Melissa de Carvalho Bernardino, Junior Installation Engineer, Assured Data Protection, on the power of perseverance & continuous learning in tech.

Each #InternationalWomensDay & #NationalWomensHistoryMonth, we celebrate the amazing women in tech we work with. Today, we spotlight Melissa de Carvalho Bernardino, Junior Installation Engineer, Assured Data Protection, on the power of perseverance & continuous learning in tech.
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Throughout #NationalWomensHistoryMonth, we celebrate the amazing women in tech we work with. Today, we spotlight Anastasia Miles, Installation Engineer at Assured Data Protection, who highlights the power of mentorship in creating a more inclusive workplace for women in STEM.

Throughout #NationalWomensHistoryMonth, we celebrate the amazing women in tech we work with. Today, we spotlight Anastasia Miles, Installation Engineer at Assured Data Protection, who highlights the power of mentorship in creating a more inclusive workplace for women in STEM.
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Celebrating #NationalWomensHistoryMonth with Linn Foster, Head of Engineering Management at Exclaimer. Linn’s advocacy for diverse leadership styles is helping build stronger, more resilient tech teams. #IWD25 #InternationalWomensDay2025

Celebrating #NationalWomensHistoryMonth with Linn Foster, Head of Engineering Management at <a href="/Exclaimer/">Exclaimer</a>. Linn’s advocacy for diverse leadership styles is helping build stronger, more resilient tech teams.  #IWD25 #InternationalWomensDay2025
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Yesterday @Otter_ai launched a world-first AI agent! Otter's new voice-activated AI agent can actively participate in meetings, answering questions and performing tasks! Pleased to see @BazzaCollins at Forbes cover the news. #JustAddWaters forbes.com/sites/barrycol…

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Last week Pure Storage 's Geoff Greenlaw sat down with Simon Quicke at MicroScope to share how Pure implemented partner feedback when it rolled out an enhanced partner programme earlier this year. Have a read - computerweekly.com/microscope/new… #prsuccess #justaddWaters

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Rip-and-replace technology upgrade cycles are a rhythm as predictable as the seasons. But Alex McMullan at Pure Storage says the circular economy is coming. Have a read via The Stack - thestack.technology/the-circular-e…

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Great to see Nasuni 's new global research featured in TechRadar Pro! Findings include just 27% of AI projects delivering ROI and that an average of five weeks is spent recovering from a cyber attack. techradar.com/pro/enterprise…

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A very Happy Easter from Waters Agency! Our UK office will be closed for Good Friday and Easter Monday, returning to business as usual on Tuesday 22nd April.

A very Happy Easter from Waters Agency! 

Our UK office will be closed for Good Friday and Easter Monday, returning to business as usual on Tuesday 22nd April.
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We’re thrilled to celebrate Zilla Security for being named Most Innovative Identity Security Company by Cyber Defense Magazine's Global Info Sec Awards! It's an honor to support such forward-thinking leaders in cybersecurity. 🎉 #PRsuccess #JustAddWaters cyberdefenseawards.com/global-infosec…

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We’re thrilled to see our client Assured Data Protection and their Channel Chief, Americas, Vincent Gatti, featured on eChannelNews! He shares his journey & how Assured is building a better partner experience. #PRsuccess #JustAddWaters e-channelnews.com/channel-leader…

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It's time to update Europe's data centre infrastructure, says Charlie Giancarlo, CEO of Pure Storage. In his op-ed for Business Reporter, Charlie shares how greener data centres start with smarter storage. #PRsuccess #JustAddWaters business-reporter.co.uk/sustainability…

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Last month, @Otter_ai CEO Sam Liang Sam Liang joined This Week In XR Podcast to talk about Otter’s new AI meeting agents, and Sam's vision for a future where AI avatars participate in meetings for us. Thanks to the hosts, Charlie Fink, @RAbovitz, and Ted Schilowitz! youtu.be/EnDcAiWK3EQ?si…

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AI might be transforming PR, but the real secret to cutting through? It’s more human than you think. Our CEO Declan Waters joins the Marketing 911 Podcast to share why personal connection beats inbox noise. #PRsuccess #JustAddWaters 🎧 Tune in: open.spotify.com/episode/4uHvnY…

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We’re thrilled to see Craig Birch, Technology Evangelist and Principal Security Engineer at Cayosoft, featured in EnterpriseTimes, sharing Active Directory security best practices, a critical topic as AD supports identity/access in 90%+ of orgs. enterprisetimes.co.uk/2025/05/29/a-g…

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"LLMs are only as effective as the information they can access and only as safe as the security guardrails in place," Nick Burling said in his recent piece for SC Media UK, based on Nasuni's latest global research. 💡 Have a read - insight.scmagazineuk.com/security-and-p…