
dr. Zeph M. C. van Berlo
@zephmcvanberlo
ID: 487022947
https://www.uva.nl/en/profile/b/e/z.m.c.vanberlo/z.m.c.van-berlo.html 08-02-2012 22:40:09
67 Tweet
166 Followers
264 Following

Now at #Etmaal2020 @Alex_AtzII from ASCoR | @[email protected] tells us about an intervention study for employees' stress that was conducted at SAP. Very ambitious project, addressing interesting insights, and stimulated an exciting discussion. Etmaal2020 Digital Communication Methods Lab


Out now: "Inside advertising: The role of presence in the processing of branded VR content". A study conducted with Eva van Reijmersdal, Edith Smit, and Nynke van der Laan. link.springer.com/chapter/10.100… ps. if you are interested in a copy of the chapter, please contact me.



Do #smartphone attachment and #brand familiarity play a role in adolescents' ability to process #mobile #advertising? We (Eva van Reijmersdal, Esther Rozendaal) found evidence they do and published our findings in JCB. #openaccess available here: doi.org/10.1002/cb.1822



Congrats Dr dr. Zeph M. C. van Berlo! Mazal Tov! 🎉 It was a pleasure to attend your PhD defence from a far, you did an amazing job! Your extraordinary efforts and commitment to this project while working as a full-time lecturer were truly inspiring! Well done and much deserved!


How can #virtualreality help reduce plastic pollution? An interview on @NpoRadio1 @Nieuwsenco with PersCom colleague dr. Zeph M. C. van Berlo about a project that he and fellow UvA Maatschappij & Gedrag researcher @Hande_Sungur are working on nporadio1.nl/nieuws-en-co/o…

🚧 #openaccess publication alert! 🚧 Our paper on affective processes that explain #brand effects in #VirtualReality (#VR) games was published today in Journal of Business Research. Eva van Reijmersdal @Smedith Nynke van der Laan doi.org/10.1016/j.jbus…




Very honored to receive this award for our work on the use of #VR technology to promote #sustainable behavior (@Hande_Sungur & Tilo Hartmann). Thank you Iscte - Instituto Universitário de Lisboa for organizing this amazing conference #XRLIS ASCoR | @[email protected]


🚨Publication alert!🚨For an upcoming IJA special issue Eva van Reijmersdal, Martin Waiguny, & I synthesized 20 years of #research into #gamified #advertising (i.e. #advergames, #IGA). Our work is available #openaccess doi.org/10.1080/026504… ps. we also created this MEGA model!


🚨#publication alert!🔖 We just published our paper in Cyberpsychology Journal on the effects of #deceptive #discount #advertising. Interested? Send me a DM or find the paper here doi.org/10.1089/cyber.… #research #ad #advertisement #sale #deals #marketing #communication #psychology

🥳 our citizen science journey continues! In SISTEM-NL we will work towards reducing synthetic microfiber emissions with an interdisciplinary team, talented students and an ever-growing number of wonderful citizens in NL @liesjacobs1 Cameron Brick (defunct account) dr. Zeph M. C. van Berlo Anna Bosshard

Time travel to the future and witness the impact of your plastic waste in a year using #VirtualReality 🌍 @MHCMeijers, dr. Zeph M. C. van Berlo and Frenk van Harreveld presented @SPUI25 how #VR projects like this can stimulate #sustainable choices🌱 Watch the event (in Dutch) back to learn more👇


🚨We are hiring a PhD candidate for the project "The occurrence and impact of greenwashed claims by influencers". The PhD position is embedded in ASCoR | @[email protected] and supervised by @Smedith, Eva van Reijmersdal, and me. Deadline: October, 2nd. For more information: vacatures.uva.nl/UvA/job/PhD-Ca…

🚨One day left! to apply for a fully-funded 4-year ASCoR | @[email protected] #PhDposition on #ImmersiveTech and #environmental #communication UvA Maatschappij & Gedrag Co-supervised by Edith Smit, Marijn Meijers, and myself. #AcademicTwitter vacatures.uva.nl/UvA/job/PhD-Po…
