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Learned a lot from tobi lutke and the @shopify crew over the years. They've got one of the best ecosystems out there, lots to learn from them, this will be fun.

The Klaviyo team has been on their A game delivering your top-requested product updates 😎 Check out the FIVE new releases that are too good to miss. Learn more here: klaviyo.com/product/whats-…

Lots of great stuff, worth checking out! The work on AI and using natural language to create more complex objects (flows, segments, email layouts) is coming along. We’re moving towards our libraries for each object being infinite — just type what you want, we’ll get it started.

Thanks for having me! Fun talking with Harry Stebbings, someone I’ve listened to for years as we’ve been building.

Today marks a year of Klaviyo being publicly listed, and last week was our 12th birthday. A lot has changed in 12 years, thankfully not much has changed culturally. Still 1% done and feeling like we’re just getting started. And still laser focused on more businesses owning

Excited to welcome Surabhi Gupta to the Klaviyo team as our new CTO! She’s helped build some incredible products at huge scale, and very excited for what we’ll build together. We’ve got some big things cooking. klaviyo.com/blog/klaviyo-a…

Excited to welcome adilwali to Klaviyo as our Chief Product Officer! Entrepreneurial density is a metric we track and, as a serial entrepreneur (and early Klaviyo customer!), he’s definitely bringing our numbers up.

Finished compiling system stats over BFCM weekend. Great engineering behind this. * 37B API requests handled. * 250B updates to segmentations (aka materialized views). * 2B flow steps evaluated. * 420M messages sent during peak hour. More here: klaviyo.tech/our-bfcm-2024-…

We've got a lot planned for this year Klaviyo, but we always reserve a bit of flex space. What are things you'd like to see from us this year we should slot in?

The Klaviyo product and eng teams are rolling! Some major new releases at #KLDN25 this week: K:Marketing * New brand campaign builder – all your messages, all channels, all your results in one place. * WhatsApp & RCS as native channels. * Predicted channel affinity (e.g. does