Adam Alter (@adamleealter) 's Twitter Profile
Adam Alter

@adamleealter

NYT bestselling author of ANATOMY OF A BREAKTHROUGH, IRRESISTIBLE, and DRUNK TANK PINK. Marketing and psychology prof @ NYU Stern.

ID: 23443908

linkhttp://adamalterauthor.com/irresistible/ calendar_today09-03-2009 14:55:53

9,9K Tweet

13,13K Followers

344 Following

Jay Van Bavel, PhD (@jayvanbavel) 's Twitter Profile Photo

How can you get unstuck on a project? Listen to this great conversation about how to get unstuck with Adam Alter for Hidden Brain: play.stitcher.com/episode/306081… He explains a few key skills for success in creative domains that I find myself using a lot as a scientist. These are

Princeton Alumni Weekly (@pawprinceton) 's Twitter Profile Photo

In ā€œAnatomy of a Breakthrough,ā€ NYU Stern professor Adam Alter *09 explains why people get stuck and offers a roadmap for how they can overcome that inertia, move forward, and thrive. PAW asked Alter to recommend three more books — see what he chose: paw.princeton.edu/article/three-…

Behavioral Scientist (@behscientist) 's Twitter Profile Photo

Your Friday insight: ā€œEverything is a remix of something else.ā€ In this excerpt from his recent book, Adam Alter invokes Bob Dylan, Olivia Rodrigo, and Dave Grohl to illustrate how originality can mean recombining the familiar. behavioralscientist.org/on-the-quest-f…

Next Big Idea Club (@nextbigideaclub) 's Twitter Profile Photo

Today on the Next Big Idea Daily, Adam Alter shares insights from his latest book "Anatomy of a Breakthrough" that will guide you to break free from what's preventing you from achieving your full potential. Listen now: podcasts.apple.com/us/podcast/the… spotify.link/IVEZl3778Db

Steve Magness (@stevemagness) 's Twitter Profile Photo

A new meta-analysis on the impact of goal setting on performance found: 1. Process goals had a large effect on performance 2. Performance goals had a moderate effect 3. Outcome goals had a negligible effect

A new meta-analysis on the impact of goal setting on performance found: 

1. Process goals had a large effect on performance 
2. Performance goals had a moderate effect 
3. Outcome goals had a negligible effect
Next Big Idea Club (@nextbigideaclub) 's Twitter Profile Photo

Next Big Idea Club Curators Malcolm Gladwell, Susan Cain, Adam Grant, and Daniel Pink have hand-picked their favorite nonfiction reads of the season. Congratulations to Adam Alter and Amy Edmondson! nextbigideaclub.com/magazine/next-…

Adam Alter (@adamleealter) 's Twitter Profile Photo

SUPERCOMMUNICATORS, the new book by Charles Duhigg, one of my favorite business/non-fiction writers, is out today. I loved it from the first sentence of the prologue--it's beautifully written and insightful, and a lot of fun to read. penguinrandomhouse.com/books/677212/s…

Derek Thompson (@dkthomp) 's Twitter Profile Photo

New paper from Norway: Banning smartphones in school - significantly decreased doctors visits for psychological symptoms and diseases among girls - reduced bullying among both genders - improved girls’ GPA and attendance rates - largest effect sizes were among the poorest kids

New paper from Norway: Banning smartphones in school

- significantly decreased doctors visits for psychological symptoms and diseases among girls
- reduced bullying among both genders
- improved girls’ GPA and attendance rates
- largest effect sizes were among the poorest kids
Adam Alter (@adamleealter) 's Twitter Profile Photo

Honored to keynote #THiS24 in Austin this October! I’ll be discussing the process of getting unstuck on the path to breakthroughs, both personally and professionally. Can’t wait to connect with everyone in Austin! usertesting.com/resources/this

Honored to keynote #THiS24 in Austin this October! I’ll be discussing the process of getting unstuck on the path to breakthroughs, both personally and professionally. Can’t wait to connect with everyone in Austin! usertesting.com/resources/this
Adam Alter (@adamleealter) 's Twitter Profile Photo

My account was hacked, but should be good now. (You’ll know it’s been hacked again if I tell you to make crypto investments…)

Adam Alter (@adamleealter) 's Twitter Profile Photo

I first read (and loved) Michael Morris, Professor at Columbia University's work as a grad student, and wrote a couple of papers that drew on some of his ideas. Excited to read his new book, TRIBAL, which is just out. Find it here! amazon.com/Tribal-Masteri…