Adam Soroca (@adamsoroca) 's Twitter Profile
Adam Soroca

@adamsoroca

Chief Product Officer

ID: 31422889

linkhttp://www.magnite.com calendar_today15-04-2009 14:43:52

389 Tweet

515 Followers

771 Following

Magnite (@magnite) 's Twitter Profile Photo

"Let’s cut down the number of suppliers we use. We don't need to use 40 SSPs in order to execute a buy. We don’t need to waste a lot of money." Andy Goode, EVP, Head of #Programmatic at Havas explains how agencies are reexamining the media supply chain. bit.ly/31ICwU8

Stephanie Layser (@slayser8) 's Twitter Profile Photo

In 2015, I worked with Rubicon to develop their first adapter to Prebid with my amazing engineer/friend Nick Jacob - @prebidjs is just getting started. As the self-appointed pub-dev for Prebid.org's publishers, LMK if you want to join the fun! adexchanger.com/data-driven-th…

Magnite (@magnite) 's Twitter Profile Photo

Congrats to Amber Tomlinson, Account Manager, DSP, EMEA for winning @ExchangeWire's Rising Star Award at #TheWires Awards Ceremony this evening in London.

Congrats to Amber Tomlinson, Account Manager, DSP,  EMEA for winning @ExchangeWire's Rising Star Award at #TheWires Awards Ceremony this evening in London.
Magnite (@magnite) 's Twitter Profile Photo

Big news: We’ve signed an agreement to merge with CTV leader Telaria Video. Together, we’ll be the largest independent sell-side ad platform in the world: one company, every format, and an essential omnichannel partner for sellers and buyers alike. bit.ly/2S7gdWT

Big news: We’ve signed an agreement to merge with CTV leader <a href="/TelariaVideo/">Telaria Video</a>. Together, we’ll be the largest independent sell-side ad platform in the world: one company, every format, and an essential omnichannel partner for sellers and buyers alike. bit.ly/2S7gdWT
Sarah Sluis (@sarahsluis) 's Twitter Profile Photo

Geeked out at the end of CES yesterday talking about universal IDs & the (not quite) cookiepocalypse - with a great lineup of smart experts!

Magnite (@magnite) 's Twitter Profile Photo

Today, Rubicon Project and Telaria Video have officially become one company, the world’s largest sell-side ad platform. To learn more about why we are so excited, read our blog post. bit.ly/2Ux2Ik0

Today, Rubicon Project and <a href="/TelariaVideo/">Telaria Video</a> have officially become one company, the world’s largest sell-side ad platform. To learn more about why we are so excited, read our blog post.  bit.ly/2Ux2Ik0
Magnite (@magnite) 's Twitter Profile Photo

Hello world! Rubicon Project and Telaria are now Magnite. Together, we’re the largest independent sell-side platform for every channel and format (including CTV.) magnite.com

Hello world! Rubicon Project and Telaria are now Magnite. Together, we’re the largest independent sell-side platform for every channel and format (including CTV.) magnite.com
Magnite (@magnite) 's Twitter Profile Photo

Big news: We’ve entered into an agreement to acquire SpotX (now part of Magnite). As linear budgets shift to CTV and OTT, we’re bringing together the industry’s best tools and teams to help our clients. Read more from our CEO: bit.ly/Magnite-Acquir…

Big news: We’ve entered into an agreement to acquire <a href="/SpotX/">SpotX (now part of Magnite)</a>. As linear budgets shift to CTV and OTT, we’re bringing together the industry’s best tools and teams to help our clients. Read more from our CEO: bit.ly/Magnite-Acquir…
Magnite (@magnite) 's Twitter Profile Photo

Join us June 10 as Garrett McGrath participates in a panel with Adelphic and key industry voices on identity, and why household-level targeting and measurement are the keys to success in a cookieless world: bit.ly/2R17cAt

Join us June 10 as Garrett McGrath participates in a panel with <a href="/AdelphicDSP/">Adelphic</a> and key industry voices on identity, and why household-level targeting and measurement are the keys to success in a cookieless world: bit.ly/2R17cAt
Magnite (@magnite) 's Twitter Profile Photo

Magnite VP of Product Management Garrett McGrath has been recognized by Ad Age as a leader in ad tech, helping sellers and buyers to navigate a cookieless future. Read about our ā€œpublisher first-party segments initiativeā€ and more here: adage.com/article/digita…

Magnite VP of Product Management Garrett McGrath has been recognized by <a href="/adage/">Ad Age</a> as a leader in ad tech, helping sellers and buyers to navigate a cookieless future. Read about our ā€œpublisher first-party segments initiativeā€ and more here: adage.com/article/digita…
Magnite (@magnite) 's Twitter Profile Photo

We are proud to announce our next generation CTV and OTT monetization platform, Magnite Streaming! Magnite Streaming provides global media owners with industry-leading supply optimization tools to drive value for their video inventory. Read more here: bit.ly/40yr7Wl

We are proud to announce our next generation CTV and OTT monetization platform, Magnite Streaming! Magnite Streaming provides global media owners with industry-leading supply optimization tools to drive value for their video inventory. Read more here: bit.ly/40yr7Wl