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Really excited to be a part of this team!

My UW-Madison LSC colleague Todd Newman is presenting our work (dietram a. scheufele dominique brossard Ashlyn Mundell) that looks into the public opinion trends on basic science and how #STEM journals cover public engagement with basic science at #SciPEP #scicomm #sciengage The Kavli Foundation DOE Office of Science

How did #scicomm scholars use theory for effective comms & #engagement during #COVID-19? Find out ore in this paper from Ashlyn Mundell dominique brossard Kaiping Chen (@kaipingchen.bsky.social) Sara Schoenborn Bret Shaw Cory Sprinkel Don Stanley 🦏🦏🦏 GailSumi UW–Madison and others. jcom.sissa.it/archive/21/03/…

So awesome to be with this UW-Madison LSC team at #PCST2023! #scicomm

Keynote session on finding common ground from the science of science communication has just started, lead by dominique brossard

Last day at #PCST2023 - beautiful Rotterdam sunrise to start the day!

At the Wisconsin State Capitol today presenting research on #broadband use and the #digitaldivide done with my research advisor Kaiping Chen (@kaipingchen.bsky.social) UW-Madison LSC

Yesterday, LSC researchers Ashley Cate & Scott Hershberger presented their research for the Graduate Research Showcase at the State Capitol. The event showcased cutting-edge work to a non-scientific audience and emphasized its importance to WI's legislators, staff, and the public.

❕New publication❕Our research looks at #agriculture producers’ trust and risk perceptions of #agtech and attitudes regarding adopting these technologies 🚜🌽 Thanks to Kaiping Chen (@kaipingchen.bsky.social) and Hannah Cheren for being great co-authors on this project!

This semester I get to be a #riskcomm TA for #UWLSC625. We will be asking our students to create posts that summarize what they have learned in class, and I will be sharing them here - so be sure to follow along!

Risk is simultaneously objective and subjective. Most cases of #riskcomm and analysis are multi-dimensional and dependent on multiple perspectives. This is what makes #risk assessment so complex, as what might be a solution for one person might be a risk for another #UWLSC625

Risk assessment is everywhere! But it’s not objective. It’s different based on who you ask! Risk of GMOs are different for farmers, consumers, and policy makers. What perspective would you consider to reach a decision? #UWLSC625

Do the risks outweigh the benefits? It depends - risks for whom, under what context, in what timeframe? The answers to all these questions have major social, political, and cultural implications. This is why social science research in #riskcomm is essential. #UWLSC625 dominique brossard

Last week in #UWLSC625, dominique brossard asked our students to draft tweets based on course content related to media and #riskcomm and gear the tweets toward an audience of science writers and journalists. This week I will be sharing what they came up with!

Imagine trying to walk on a tightrope. This is a balancing act that science writers must face every time they create a headline. Balancing accurate information with a newsworthy headline to grab reader attention without misguiding the public #riskcomm #UWLSC625

In a time where everyone is both the audience and the news source, what are journalists' roles in speaking to the people formerly known as the audience? Understanding the issue attention cycle is vital in promoting appropriate #riskcomm #UWLSC625

How should journalists cover scientific uncertainty? Be sure to accurately convey the level of certainty or uncertainty in your risk coverage. Sensationalism or risk attenuation can impact the public’s perception of certain risks. #UWLSC625 #riskcomm

As AI technologies are rolling out fast in the agricultural sector, what are producers’ risk perception, trustworthiness on these technologies? We are excited to share our new publication exploring this issue (with Ashley Cate and Hannah from UW-Madison LSC)👇 tandfonline.com/doi/full/10.10…