Birkan Icacan (@bicacan) 's Twitter Profile
Birkan Icacan

@bicacan

VP of Product @Enterpret_ai. Previously @NotionHQ ('22-'25), @Stripe ('21-'22), @Google ('11-'21).

🎓Electronics Engineer & MBA @Sabanciu

ID: 44385070

linkhttp://birkanicacan.com calendar_today03-06-2009 15:46:56

6,6K Tweet

1,1K Followers

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After three incredible years, today marks my last day at Notion. I joined as Head of Product to drive our upmarket expansion and enterprise readiness—ensuring Notion could scale seamlessly from individuals to the world’s largest organizations. Leading the enterprise product

After three incredible years, today marks my last day at <a href="/NotionHQ/">Notion</a>.

I joined as Head of Product to drive our upmarket expansion and enterprise readiness—ensuring Notion could scale seamlessly from individuals to the world’s largest organizations. Leading the enterprise product
Birkan Icacan (@bicacan) 's Twitter Profile Photo

Building great products starts with deeply understanding your customers. But today, customer feedback is scattered—spread across support tickets, video calls, chats, social media, marketplace reviews, and beyond. This fragmentation makes it hard for teams to identify what

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Saw this TechCrunch article about Stripe and couldn’t help but smile. techcrunch.com/2025/04/11/str… During my time at Stripe as a PM, I had the opportunity to witness up close how deeply customer-centric the company is. From leadership down to every team, customer feedback isn’t an

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I’ve been using Cursor to communicate product thinking visually - a quick prototype can speak louder than ten PRDs. But the true game changer I've found is using AI to scale customer understanding. Back at Notion, our team used Enterpret across every stage of building

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I started my PM career as a CX agent at Google. Although it wasn’t a traditional path, it gave me a uniquely important foundation in customer centricity; learning how to listen deeply, spot emerging problems early, and bring the customer voice into product decisions before issues

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Most EPD teams today have strong observability stacks — e.g. Sentry and Datadog monitoring applications and infrastructure. But what’s monitoring the customer experience? Until now, there’s been no reliable way to observe, detect, and act on quality issues emerging in customer

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🌶️ Hot take: “Intuition bottlenecks” are stalling your product org’s ability to scale. In the early days, founder-led innovation thrives. You live and breathe your product, dogfooding every feature, every day. You and your first PM hires rely on intuition and taste to ship at

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Customer feedback is a goldmine. But too often, its value remains buried under messy metadata and inconsistent fields. Extracting insights or cleaning data takes hours of manual work, spreadsheets, or brittle scripts. Today, we’re excited to launch Data Enrichment features in

Customer feedback is a goldmine. But too often, its value remains buried under messy metadata and inconsistent fields. Extracting insights or cleaning data takes hours of manual work, spreadsheets, or brittle scripts.

Today, we’re excited to launch Data Enrichment features in
Vivek Kaushal (@vi_kaushal) 's Twitter Profile Photo

As an Enterpret customer, you focus on consuming insights, while AI functions find clarity in the chaos of metadata. Generate synthetic CSAT, NPS scores, clean up fuzzy fields — apply AI functions on feedback to transform what matters to you. Once. And it works forever.

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🎉 Enterpret turns 5! 🎉 Just ~3 months ago I joined the amazing Enterpret team, and every day since has confirmed what I felt on day one: Varun Sharma, Arnav Sharma, and the entire Enterpret family have built something truly special—a platform that transforms a company’s

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🚀 We’re hiring! I’m thrilled to share that we’re growing the Product team at Enterpret. We’re looking for two Senior Product Managers to help us build the future of Voice of the Customer intelligence. 1. Senior PM, Platform: Enterpret’s platform is the backbone of our

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Today, we launched Calls as Chapters 🎞️ It automatically breaks long audio feedback into thematic, contextual segments, each with a summary and AI-generated insights. It helps CX, Product, and Sales teams drowning in call recordings to quickly find what matters, navigate

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My career feels like it has come full circle. I started my journey in tech as a customer support agent at Google, working with Turkish advertisers on Google AdWords. I was on the front lines, hearing directly from customers about their challenges and needs every single day.

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Just finished this amazing episode of Lenny Rachitsky's podcast featuring madhavan ramu. I have to say, it’s one of the highest-ROI resources I’ve consumed on pricing, packaging, and monetization. Strongly recommend it to any PM, founder, or GTM leader thinking deeply about these

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The leaders I admire most, like Bret Taylor, have a skill that I believe is becoming essential in our industry: The ability to operate at different altitudes. As a senior leader, you have to operate at the strategy level, the 30,000-foot view. You're responsible for the "why", the

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Many early-career PMs (and I was once one of them) believe the job is about building the coolest idea ever. We get excited about a solution and rush to build it in isolation, driven by passion and creativity. But often, this leads to products that don’t land. Why? Because the

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“Dogfooding” is incredibly valuable. You use your product every day to understand feedback and inform the roadmap. But part of the craft of product management is building for personas that aren’t you. In those cases, dogfooding has its limits. A great example is enterprise