The journey begins with transportation! Traveling efficiently, sustainably, and comfortably is essential for the tourism industry. Transportation takes center stage, with innovative solutions connecting destinations and people, revolutionizing the travel experience. 🚢

Once again this year, FTO is present at #BIT2025 offering a meeting point for tourism professionals, companies, and operators. It’s an opportunity to exchange ideas, discover the latest industry trends, and dive into the challenges and opportunities of the market.

The second day of #BIT2025 has come to an end! Today, tourism professionals met to forge new collaborations, discover opportunities, and build the future of the industry.🚀 See you tomorrow!

Last call for #BIT2025! We’re wrapping up in style today with a day that promises dreams, connections, and new opportunities for the future of tourism. Don’t miss out: register now and come visit us. #bitfieramilano #seviaggisivede #fieramilano #bit2025

Discover Slow Tourism – an invitation to travel slowly, immerse yourself in local cultures, and respect the environment. Slow Tourism is the best way to experience authentic and sustainable travel, away from the rush and mass tourism.

At #BIT2025, every moment is a journey! From moments of discovery to business meetings, BIT is where connections and inspirations come to life—a continuous flow of experiences, encounters, and new ideas.

Bit4Job opens its doors to tourism talent! Meet leading companies in the industry and explore the career prospects that the tourism sector has to offer. Join us today at Bit4Job: Hall 11, Stand V01 - V41.

🔄 Rotate your screen and experience #BIT2025 with us! ✨ The energy, the meetings, the opportunities… What an incredible journey #BIT2025 has been! 🌍

The curtain falls on #BIT2025! 🚀 An extraordinary edition comes to an end, leaving us with valuable meetings, new connections, and plenty of inspiration for the future of tourism.

The lights of the 2025 edition have dimmed, but the energy of these days continues to travel! At #BIT2025, we explored all the trends that are redefining the way we travel, forged new collaborations, and discovered destinations and cultures that inspired the journeys of tomorrow.

Bit once again proves to be the stage where visions meet and ideas take shape, playing a central role in charting the new routes of global tourism. With the future of the industry at the heart of the conversation, we anticipated the challenges of an ever-evolving market.

#BIT2025: a success that looks to the future of tourism! The 45th edition of the International Tourism Exchange concluded with important numbers, reaffirming its status as a global benchmark for trends, innovation, and networking in the industry.

At #BIT2025, the new Report on Italian Food and Wine Tourism was presented by the Italian Food and Wine Tourism Association. According to the report, food and wine experiences are the second most popular choice for European travelers (15.3%), following nature experiences (16.6%)

World Water Day is an opportunity to reflect on the fundamental role of this resource in the tourism industry. In an era where climate change is a global concern, adopting sustainable tourism practices is more crucial than ever.

During the latest edition of the Bit Talks, artificial intelligence emerged as a key element in revolutionizing the tourism industry. Beyond making tourism more interactive and dynamic, AI meets the growing demand for authentic and personalized experiences.

April 2025 is the perfect month to take advantage of the many long weekends and holidays, offering plenty of opportunities to take a break and travel.

On World Health Day, we celebrate travel not only as an experience of discovery but also as a true ally of physical and mental well-being.

During the latest edition of BIT, one of the most relevant topics was Experiential Tourism, which is becoming one of the main demands of travelers. Tourists want to live authentic experiences that connect them with the local culture.

On Earth Day, let's remember that traveling can also be a profound act of respect for the environment. Traveling is a unique opportunity to appreciate the natural beauties of our Planet, but also to protect and preserve them.

At BIT 2025, we explored the trends that will define tourism in the coming years, with new generations at the heart of the transformation. These travelers seek authentic, personalized, and sustainable experiences, not only for leisure but also for growth and connection.