Seeing a lot of people missing the plot on tempo. Not all financial activity is the same. At a high level, there are 2 different kinds of businesses in finance that are coming onchain right now 1. Payments businesses (narrow, point-to-point) 2. Capital markets businesses

community building is like pushing a boulder uphill. when we launched Myosin, I felt that pain. we posted job listings to spark interest and it worked. Discord lit up. I responded to every GM. people want to feel seen. it’s about genuine interactions. relationships take time.

Crypto has money and tech, but no one’s tattooing a logo for it. That’s the gap: farmers, not fans.

If you don't own the narrative, you will end up chasing new narratives everyday Share your story... everyday

Predictability in crypto is anti-growth What isn't anti-growth? - cross-industry CMOs who thrive in chaos - turning uncertainty into leverage - latest marketing playbook delivered to your inbox every Friday👇

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read what Blake writes or else

there's no reason not to have more irl trading contests best case: you win💰 worst case: you make friends bar set high by Battle Codes

It’s been a monster week for Ethereum. Any one of these developments would have been headline news 2–3 years ago, and now it's happening daily. #Ethereum adoption is compounding so fast, it's almost hard to keep up: 🛍️ Shopify now supports ETH and stablecoin payments. USDC on

Marketers in the Arena was one of the most insightful events at KBW with same minded people focusing on unique growth! you don't wanna miss the next one!

You wouldn’t open a startup and let anyone grab a laptop and start working. So why do so many DAOs do exactly that? Decentralization isn’t day one. First build vision, trust, and a team that delivers, or you’ll end up with chaos wearing a DAO badge.

If we say berry and you hear Boundless you must mark your calendars for our upcoming chat with the og berryfiable marketer of CT If it's not evident already, hosting reka on Chain Reactions Ep 41 🗓️Oct 22, 11 am ET

You might have heard that Argentina is living the crypto dream. And honestly? they are not totally wrong. Around 10% of argentinians hold crypto, while the global average is only 3% . But with CryptoFede, we wanted to show what that actually looks like. Crypto’s here. The

Ah, you think volatility is your ally….but you merely adopted the volatility. I was born in it, molded by it. 2025 is the true test of your mettle. Buy and HODL, and stop being such brain dead cowards. Thank you for your attention to this matter!

If you show me the incentive, I’ll show you the behavior. That’s crypto. Money, status, belonging, it all starts there. The best projects stack incentives: financial, social, purpose-driven. When the money slows down, only meaning keeps people around.

Increased mindshare doesn't mean increased conversions. Tom D would rather work with someone who is humble and collaborative than someone chasing mindshare. More InfoFI hot takes by Rayls CMO on Chain Reactions EP 40

Going Boundless w/reka x.com/i/broadcasts/1…

Even in crypto, decentralization is a human problem before it’s a technical one. Code can’t replace trust, accountability, or belief. Behind every “trustless” system are people, flawed, motivated, and still learning how to coordinate.

Building on brand consistency and distinctiveness > one-time attention on X Rayls CMO Tom D explains why chasing attention is not the right way to go about brand building in crypto

To build a trustless system, you need trust first. That’s the paradox no one wants to admit in web3. Decentralization isn’t a launch feature, it’s earned. Code can automate governance, but only people can build belief.