Daniel O'Keefe
@djokeefe
💫 ✨ New from me and Nathan Walter (Center of Media Psychology and Social Influence)! Manipulations of psychological reactance often confound imperative language with epistemically certain language, but the two are conceptually *and* empirically distinct: journals.sagepub.com/doi/10.1177/10…
Cost-effectiveness analysis of in-survey RCT pre-testing to increase the impact of public health campaigns in a pandemic. osf.io/preprints/psya… via Ben Tappin & Luke 🐝 Hewitt
Q: How do people respond to positive messages depicting a future where climate change is meaningfully addressed?🌎🌱🙂 A: Depends on your efficacy beliefs! Read our paper in Journal of Environmental Psychology, led by Cassandra LC Troy w/ meganlpnorman Nahyun Kim & Jessica Gall Myrick, PhD authors.elsevier.com/c/1j6EbzzKDM8bR
A new meta-analysis by Prof Nehama Lewis 🇦🇺🇮🇱, Emily Andrews, Denali Keefe and Nathan Walter (Center of Media Psychology and Social Influence) describes antecedents and consequences of information seeking and scanning - Related but distinct behaviors, with different antecedents but similar effects. doi.org/10.1093/hcr/hq…
Q: Does matching the moral language of climate messages to a person's moral foundations enhance the message's effectiveness? A: Not really, and a mismatch may have downsides! New paper (Open Access) in Enviro Comm, led by Cassandra LC Troy & Nicholas Eng: doi.org/10.1080/175240…
NEW w Josh Kalla at Matthew Yglesias' "Slow Boring": What's better than calling Trump weird? Convincing voters Harris is normal In survey testing 76 messages w >100k people, we find: - anti-Trump messages doesn't work - pro-Harris messages do, especially "typical" Dem messages 🧵
NEW📚 Our *free* #openaccess book Measuring Exposure and Attention to Media and Communication: Solutions to Wicked Problems is out🚀 A privilege to work w/ Peter Neijens, @judith_moeller & theo araujo | @[email protected] on this. 📢Share the joyful msg on this sad platform aup.nl/en/book/978904…
NEW PAPER w/ Erik Santoro Josh Kalla Roni Porat 🎗️🟣 There's a widespread idea that we will persuade other people more effectively if we listen to them first The NYT has said it, social psych says it, & my previous research has assumed it In a new study, we find it's likely wrong 🧵..
Today UC Berkeley publicly launched our Berkeley Center for American Democracy. I'm honored to be serving as director. bcad.berkeley.edu/2024/political…
New at PNASNews with David Broockman, christian caballero & Matty Easton: "Political practitioners poorly predict which messages persuade the public." As we head into the last week of the campaign, a good reminder that political practitioners have poor intuitions as to what persuades
