Massive congrats to Vincent Flood & the entrire VideoWeek team on a great first day of New Video Frontiers in London. 👏👏 Looking forward to tomorrow where Publica by IAS will be on stage speaking also. #CTV #NVF24 #AVOD #FAST #BVOD

Enjoyed speaking about the growing application of programmatic technology in CTV today at the VideoWeek New Video Frontiers event alongside leads from dentsu, Sky & PubMatic. #CTV #AdTech #AVOD #BVOD #FAST

Last week our Tim Willcox was on the panel "With TV Looking for Efficiencies: Is it Time for TV to Go All-In on Programmatic?" at VideoWeek New Video Frontiers. Thanks to everyone that joined us!

"No two SSPs are built the same. The reality is that different SSPs bring different things to the table – and that diversity is an asset to CTV publishers" If you missed this CTV Q&A with our VP Product JamesWilhite in AdExchanger, read it below. adexchanger.com/content-studio…

Massive congrats team Publica by IAS and a big thanks to the growing number of TV OEMs, AVOD & FAST services who partner with Publica to help them power their CTV ad break decisioning. #CTV #AdServing #SSAI #AVOD #FAST

Bringing ad podding to streaming TV. Another great CTV blog from the Index Exchange camp... 👌 Thanks for the Publica by IAS shout out also 🙏 #CTV #AVOD #FAST #Streaming #AdTech indexexchange.com/2024/03/26/ad-…

Programmatic now front and center for CTV Ads explains our VP Strategy & Marketing Paul Gubbins in this Q&A with Andy Plesser 🎬 #CTV #AVOD #FAST #Streaming #AdTech youtube.com/watch?v=ajV1Oq…

Wow, we are thrilled to learn Publica has just been shortlisted in the Digiday Video & TV Awards. A big thanks to all the global TV OEMs, FAST & AVOD services who partner with us to help them power their CTV ad break decisioning. 🙏 Full shortlist here: lnkd.in/g6hVJNt5

Publica VP Strategy & Marketing Paul Gubbins spoke to Omar Oakes from The Media Leader UK about the importance of building seamless CTV ad breaks, and how they can help AVOD and FAST services to grow their advertising revenue, and viewers. #CTV #AVOD #FAST youtube.com/watch?v=psOQSs…

Television content delivered via the household IP should be called?

If AVOD and FAST services want to grow their viewers, building good CTV ad breaks should be just as important to them as content. Publica VP Strategy & Marketing Paul Gubbins spoke to VideoWeek about the new Publica CTV white paper. #CTV #AVOD #FAST videoweek.com/2024/02/21/bui…

We will be discussing the challenges and opportunities of CTV advertising at PubAcademy Korea on April 24th, joined by Sudipto Das and Yoojing Jeong from PubMatic, Chris Mottershead from Publica, and Richard Lee from WishMedia. Register now: events.pubmatic.com/pubacademykore…

If you are attending PossibleEvent and want to learn more about Publica by IAS and how we help some of the biggest TV OEMs, AVOD & FAST services to power their CTV ad break decisioning, please drop me a DM to connect with our team. #CTV #POSSIBLE2024

We are proud to sponsor #POSSIBLE2024, hosted by MMA Global! Our IAS and Publica by IAS teams will be sharing valuable insights on the data-driven technologies shaping the future of digital media. Click the link to get in touch: integralads.com/contact-us/

▶️ How are TV broadcasters building for a programmatic future? ▶️ How are those on the buy side planning & buying streaming audiences? Publica VP Strategy Paul Gubbins put these questions to ITV, Sky & EssenceMediacom at the Connected TV World Summit. youtube.com/watch?v=Gu39R0…

Is it time for TV broadcasters to go all in on programmatic to grow their advertising revenue? I enjoyed speaking on this panel alongside leads from Sky, dentsu & PubMatic at New Video Frontiers from VideoWeek. #CTV #AVOD #FAST #BVOD 🎬youtube.com/watch?v=NHeLkb…

If you want to better understand how the theory of 'header bidding' works in CTV, watch this explainer by our EMEA Commercial Lead Steph Miller, who breaks down the process in this ExchangeWire TraderTalk TV episode with cpokane 🎬 #CTV #AVOD #FAST youtube.com/watch?v=1S5WIn…

Our Tim Willcox was featured on a panel last month at VideoWeek New Video Frontiers ‘With TV Looking for Efficiencies: Is it Time for TV to Go All-In on Programmatic?’ Watch the full session here: youtube.com/watch?v=NHeLkb…

The Publica by IAS team were thrilled to be named Best CTV AdServer at last years VideoWeek awards. Excited to see who wins the prestigious award this year!

Meet with the Publica team in Cannes this year to discuss how intelligent ad break construction can grow both advertising revenue, and streaming audiences for TV OEMs, FAST and AVOD services. Request some time to meet with Publica here: lnkd.in/ezWRR86F #CTV #AdServing