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Oh man!

Excellent teardown (and rewrite) of this rebrand messaging:

One of the crazy things about Twitter’s rebrand is that about a zillion websites have spent the past decade putting the company’s logo all over themselves as free marketing. Everybody has a Twitter logo in their site’s header or footer! You couldn’t pay for that!

A little secret between you and me before I send out the email: Queens Tech Night is back on September 13. Tickets always fly for this, so get your spot while you can: qtn2023.eventbrite.com

200+ tickets booked. And we haven't even announced the program yet. Get your Queens Tech Night seat while you still can: eventbrite.com/e/queens-tech-…

Taylor Swift could pull of January 6 but Donald Trump couldn’t write Midnights

Cars move a lot more empty space than people

I’ve been saying it to people the last few months, but I’ll put it here as a prediction: I think Chris Christie is the strongest challenger Trump has in the primary.

More bike lanes please. Paging Mayor Eric Adams.

Thanks to Ben Guttmann for speaking on the Experience-Focused Leaders podcast. Ben Guttmann is a marketing communications expert and the author of “Simply Put: Why Clear Messages Win and How to Design Them” book. Watch the episode here👉 youtube.com/watch?v=sDcZCQ… #relayto #podcast

As usual, Peter pretty much nails it

The Yankees are 12-21 since they added that stupid arm patch to their jerseys

“According to the most recent national data, a solid majority of kids—54 percent—are driven to school.” apple.news/AzlXzKPcRRyiTT…

I try staying off the hellsite these days. But wanted to say that this is good news!

Urban Planning Opinion Progression xkcd.com/2832

What I’m reading: “Simply Put: Why Clear Messages Win―and How to Design Them” by Ben Guttmann (interview on The Marketing Book Podcast coming soon!) Ben Guttmann Berrett-Koehler Publishers amzn.to/4682XEu

Popping back on for a second to say: go buy my book! It's out today! benguttmann.com/simply-put-book