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A new report shows the brands Gen Z trust more than the average U.S. adult are ones that help them find and create community. adweek.com/brand-marketin…

Cannes Lions award entries are down 1% this year. Not a big deal. Looking back to 2016, however, submissions are down 38%. Significant. adweek.com/brand-marketin…

What do CFOs think about CMOs and marketing in general? B2B market research firm NewtonX interviewed 80 U.S. financial leaders to find out. adweek.com/brand-marketin…

A survey of CFOs shows only 44% believe their CMO can quantify the return on investment of their ad spend. adweek.com/brand-marketin…

One factor behind Dr Pepper’s rise has been Pepsi’s decline. adweek.com/brand-marketin…

As the soda business declines, no brand has grabbed more market share in the past 20 years than Coca-Cola Zero Sugar. adweek.com/brand-marketin…

Men without a skincare routine are now in the minority. What that might mean for marketers: adweek.com/commerce/the-m…

A look at who made how much last year. adweek.com/programmatic/a…

Women of the ad industry, I've exhorted you for years to start adtech ventures. THIS IS ONE REASON WHY. @adweek Paul Hiebert adweek.com/programmatic/a… #FundFemaleFounders #FundFemaleAdtechFounders

Here's what CEOs of advertising holding companies made last year. adweek.com/agencies/how-m…

check out those ratios adweek.com/agencies/how-m… ADWEEK Paul Hiebert

Bumpin that …. Political ad The inside story on the billboard at the center of every meme, located on the highway near mar-a-lago. “Brat green doesn’t just mean Brat summer—it means Kamala, democracy” said one of the creatives behind the ad. adweek.it/3WKqisD

It cost $600 to broadcast this message near Mar-a-Lago over the weekend. adweek.com/creativity/flo…

Corporate cheer in press releases keeps getting louder. adweek.com/brand-marketin…

With the TikTok ban looming, hiring has decreased while staff departures have increased. adweek.com/media/tiktoks-…

The first Super Bowl 59 trend has been identified. adweek.com/creativity/sup…

SUPER BOWL TRENDS | Two brands. Two agencies. Two commercials. Yet the same general idea: facial hair uproots itself from men’s faces then flies around startling people—including children. adweek.it/3CKgVD2