I see so many people in crowded markets making the most generic problem / solution ads
If you believe your market is "saturated" all your efforts should be towards differentiation, unique mechanisms, why you are the better choice NOT on trying to educate people on a problem or
That thing you are thinking about starting...
If you could click your fingers and it was ready to launch, would you launch it?
If yes, then know that all your doubts are just disguised laziness
My process for testing landing pages:
- take top 3-5 existing ads for the angle you're testing (if general page just top 3-5 ads) and put them in a single ad set in an ABO campaign and send to new landing page. This is really just to get a quick check to make sure it's not
Wish there was a way to auto block these weirdos that just seem to comment on your tweets with an AI summary of what you've just wrote
Despite what you've read from Carnegie, you will never be my friend and you will never influence me. You're not 'mirroring'. You're annoying
People will read this and believe it’s true. Even though their own experience and common sense will tell them it’s not.
I wouldn’t care if there was 1,000 studies
I see this kind of thing all the time. The “Well…. actually” types
Will dismiss their own lived experience over