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Even as platforms tighten content budgets and Bollywood-led projects fade, streaming stars like Jaideep Ahlawat and Pankaj Tripathi continue to charge premium fees. Audience data and marketing value are keeping them in demand—for now. (Lata Jha reports) livemint.com/industry/media…

Entertainment industry experts said creators have built loyal fan bases as they understand what works for audiences, and now realise they can do much more as entrepreneurs. Read more: tinyurl.com/yc7er5em Trust our hard work, subscribe to #MintPremium:

Video streaming platforms are seeing slow but steady growth in viewership for regional language content, driven by theatrical films. As audiences seek authentic local experiences, will regional content's share in total #OTT investment grow? Lata Jha ✍️ livemint.com/industry/media…

Few winners, many misses in Bollywood’s lopsided H1 recovery story livemint.com/industry/media…

Is Bollywood losing its silver screen shine? Despite tentpole hits like Chhaava and Raid 2, the first half of 2025 may clock just a modest 10-20% revenue jump. Can the festive season revive the drama, or is Bollywood leaning too hard on box-office lucky breaks? Lata Jha reports

With few films or shows clicking in theatres or on OTT, studios are now turning to online games and digital platforms for fresh, mass-appeal stories. (Lata Jha reports) livemint.com/industry/media…

Despite the dominance of Bollywood, regional films are gaining traction, reflecting a demand for culturally rooted stories and emotional narratives that resonate with audiences. (Lata Jha reports) livemint.com/industry/media…

Warner Bros Discovery’s decision to split its streaming and studio business from its traditional TV networks may give a fresh push to its digital plans in India—but growing in country’s crowded and price-sensitive OTT market won’t be easy. Lata Jha ✍️ livemint.com/industry/media…

Experts said that shows like Fabulous Lives of Bollywood Wives, and The Traitors build on the aquarium syndrome, or the vicarious need to look at other people's lives, especially the rich and famous. This trend catching up even in rural India Lata Jha ✍️ livemint.com/industry/video…

So far, TV rating operations in the country were led by BARC, which many saw as a monopoly. On Thursday, the ministry of information and broadcasting said that any company registered in India under the Companies Act, 2013 could seek registration for providing television rating

#MintPremium | The CEO of Dharma Productions on his four-decade association with Karan Johar, the need to focus on telling local stories with universal themes, and being obsessed with Excel sheets (Lata Jha reports) livemint.com/mint-lounge/bu…

#MintLongStory | Hungama, Wynk and Resso shut down over the last year because Indians don’t want to pay for music. According to a report, the Indian music industry recorded 192 million free streamers in 2024, as compared to 12 million paid streamers. So, what’s next for the

#MintLongStory | While there isn’t one clear tool to combat the crisis, music industry experts say that to start with, users in India have to be educated to start paying for music. Read more: tinyurl.com/yktfh6pm Trust our hard work, subscribe to #MintPremium:

#MintPremium | The overseas market for Indian films is currently stable, with recent successes like Housefull 5. However, experts warn that geopolitical tensions and shifting preferences towards English films could pose challenges (Lata Jha reports) livemint.com/industry/media…

Harsha Jethmalani The Supreme Court's directive on Thug Life reinforces the need for states to protect lawful film releases against threats. livemint.com/industry/media… Trust our hard work, subscribe to #MintPremium: livemint.com/premium ✨ Lata Jha ✍️

Multiplex chains like PVR Inox, Cinepolis, and Miraj are expanding into tier 2 and 3 cities and South India, eyeing regions with strong cinema culture and untapped potential—even as OTT platforms and cost pressures reshape the game. (Lata Jha reports) livemint.com/industry/multi…

India's theme park industry faces significant challenges, including high land costs and lengthy approval processes. A potential market size of $2.7 billion by 2030, an affluent consumer base and government support could drive growth Read more: tinyurl.com/yvav2a4b Trust our

While recent Hollywood releases show promise in India, overall box office remains below pre-covid levels. Experts point to urban market strength but cite high ticket prices as a barrier in smaller towns, affecting audience turnout. (Lata Jha reports) livemint.com/industry/media…