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With the 2024 #SummerOlympics wrapping up, it is undeniable that the event brought significant attention to Peacock. As of July, the platform has an estimated 34 million subscribers. Click the link in our Bio to read more and subscribe to our Streaming Watch Newsletter!

This week our Tuesday Takeaway Newsletter looks at on-demand audio streams to identify which genres are most oriented toward summer. Click the link in our bio to read more!

Our consumer research data shows TikTok remains the leader among music listeners. However, YouTube Shorts is rapidly gaining ground, signaling a shift in the competitive dynamics of the short-form video ecosystem. Click the link our bio to read more

This hypothetical model assumes that the benefit to The Walt Disney Company of each completed stream of one of its own films on its streaming services would be 50% of a theatrical ticket price. Click the link in our bio to read more!

In this week’s Tuesday Takeaway, we explored the impact that song variations (remixes, acoustic versions, sped up/slowed, etc) have on consumption trends. Click the link in our bio to read more!

Join us on Sept 25 at 2 p.m. EST / 11 a.m. PST for an exclusive webinar with Luminate x Billboard! We will dive into how the relationship between live events and streaming is reshaping the music industry

Seven years ago, Prime Video bought The Lord of the Rings TV rights for $250 million. Since then, Amazon has spent about $800 million on the first two seasons of The Rings of Power, with a five-season plan. Read more in the link in our bio!

To celebrate the kickoff of Hispanic Heritage Month in the U.S. this week, we take a closer look at the Latin genre and its fans. Most recently, Luminate’s 2024 Midyear Music Report noted the genre as the fastest-growing in the U.S. so far this year.

On October 8, Luminate is hosting a series of intimate conversations with entertainment brand and data experts, featuring special guest, Iconic Grammy and Emmy Award-winning and Oscar-nominated artist, actress, producer, and entrepreneur, Mary J Blige.

After claiming top honors at the #Emmy Awards, Netflix’s #BabyReindeer, FX’s #Shogun and Max’s #Hacks saw notable viewership spikes in the Sept. 13-Sept. 20 week following the kudos, per a Luminate tally: thr.cm/4efr6Fn

Some big news!

We had a blast at our first-ever Brand Summit this week, featuring a special session with music legend Mary J. Blige. To learn more about how we help brands stay culturally connected, visit luminatedata.com/brands

This summer — forever to be remembered as “Brat Summer” — Sabrina Carpenter, Charli XCX and Chappell Roan hit the zeitgeist, and despite their unique sounds, all three women target very similar audiences.

As we inch closer to the end of 2024, one trend we’ve continued to track at Luminate is the growth of non-English #music and the export power of ex-U.S. territories. One way to highlight the latter is by looking at trends in #streaming share based on artist country of origin.

How are Marvel Studios shows performing on Disney+? Read more: luminatedata.com/blog/marvels-m…

Luminate’s 2024 Year-End Film & TV Report is here! luminatedata.com/reports/yearen…

Just announced! We’re teaming up with Tubi for a featured session at SXSW next month: schedule.sxsw.com/2025/events/PP…

Navigate the changing landscape of film & TV! Our new report, 'From Peak TV to Empty Lots: LA’s Production Freefall,' uncovers key shifts: LA's decline, global incentives, and where production is headed. Essential insights await! Get the report: luminatedata.com/reports/from-p…

Is Recession Pop back? Hits from the 2007–2012 era, including favorites from Bruno Mars and Rihanna, are outpacing U.S. On-Demand Audio growth. Dig into the data in our 2025 Midyear Music Report: lnkd.in/gegZfaxu